About Travel Campaign Reporting in Report Editor

In this article, you’ll learn how to create reports for your Travel Campaigns showing data on an activity-level via Report editor.
Note: Basic ad group, also known as activity group, reporting is available via Insights and reports.

Instructions

Note: The instructions below are part of the new design for the Google Ads user experience. To use the previous design, click the "Appearance" icon, and select Use previous design. If you're using the previous version of Google Ads, review the Quick reference map or use the Search bar in the top navigation panel of Google Ads to find the page you’re searching for.
  1. In your Google Ads account, click the Campaigns icon Campaigns Icon.
  2. Click the Insights and reports drop down in the section menu.
  3. Click Report editor.

A screenshot showing the Report editor page in Google Ads.

  1. Select any of the predefined reports or click on Add Custom to open a personalized report.

A screenshot showing the pre-defined reports page in Google Ads.

  1. Filter for the corresponding Travel campaign.
  2. Find the following metrics or dimensions under Activities in the right search panel to display activity-level data in your report:
    • Things to Do center account ID
    • Activity ID
    • Activity name
    • User rating
    • Activity country/territory
    • Activity region
    • Activity city

Learn more about how to use Report Editor.

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