Performance Planner guide for managing your plan

Review and implement your plan

You can plan your monthly and quarterly budgets to make sure you're getting the most out of your campaigns. Before you start, make sure you’ve created a plan using the steps outlined in Create a plan with Performance Planner.

You can find the suggested daily budget amount in the “Suggested changes” column of your plan.

An illustration highlighting the suggested changes section from the campaign forecast table to improve your campaign's performance.

You can implement these suggestions through Google Ads Editor or by manually editing your budget. Learn more about editing your campaign’s budget

To review and implement your plan using Google Ads Editor:

Note: The instructions below are part of the new design for the Google Ads user experience. To use the previous design, click the "Appearance" icon, and select Use previous design. If you're using the previous version of Google Ads, review the Quick reference map or use the Search bar in the top navigation panel of Google Ads to find the page you’re searching for.
  1. In your Google Ads account, click the Tools icon Tools Icon.
  2. Click the Planning drop down in the section menu.
  3. Click Performance planner.
  4. Click a plan that you want to review and implement.
  5. In the top-right corner, click the download icon A picture of the download icon for Google Ads and Merchant Center.
  6. Choose Ads Editor file (.csv).
  7. Follow the instructions in Import a CSV file into Google Ads Editor to review and implement your plan.

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