How to add and view reporting for publisher purchased clicks

View publisher purchased clicks to learn the count of ad clicks from paid third-party traffic to the site where your ad was published. You can also view publisher organic and publisher unknown clicks in your Google Ads Display campaign.

This article helps you view your publisher purchased clicks.


Instructions

Follow the instructions below to view the “Publisher purchased clicks”:

  1. In your Google Ads account, click the Campaigns icon Campaigns Icon.
  2. Click the Insights and reports dropdown in the section menu.
  3. Click Report editor.
  4. Click Custom, and select Table from the dropdown menu.
  5. Expand “Level of Detail” under “Search metrics and dimensions” to select Campaign.
  6. Expand “Performance” under “Search metrics and dimensions” to select Publisher purchased clicks, Publisher organic clicks, or Publisher unknown clicks.” Each of these selections will get added under “Column”.
  7. You can save or download the report.

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