Wix: Set up your Google tag

You can measure behavioral data about your site with Google Ads and Google Analytics. Follow the steps in this article to set up a tag for your Google Ads or Google Analytics account. Learn more about Installing your tag with a website builder or CMS.

Before you begin

You can integrate your Wix site with Google for free but you must have a Premium Wix site and a connected domain.
 
The instructions for setting up the Google tag are different for tag IDs starting with "AW-" (usually, Google Ads accounts) and tag IDs starting with "G-" (usually, Google Analytics properties). Follow the instructions below that correspond with your tag.

If you have a tag starting with "AW-"

  1. In your Wix account, on the site dashboard in the left navigation panel, click Settings.An animated GIF demonstrating how to navigate to Marketing Integrations on Wix.
  2. Under “Advanced”, click Marketing Integrations.
  3. In the “Google Ads Conversions” box, click Connect.An animated GIF demonstrating how to connect Google Ads to Wix.
  4. Click Add Google Ads Tag.

If you have a tag starting with "G-"

  1. In your Wix account, on the site dashboard in the left navigation panel, click Settings.An animated GIF demonstrating how to navigate to Marketing Integrations on Wix.
  2. Under “Advanced”, click Marketing Integrations.How to connect Google Analytics among the Marketing Integrations in Wix.
  3. In the “Google Analytics box”, click Connect.An animated GIF demonstrating how to connect Google Analytics to Wix.
  4. Click Add Google Analytics ID.

Was this helpful?

How can we improve it?
Search
Clear search
Close search
Google apps
Main menu