- Provide at least 8-10 headlines: The more headlines you provide, the more options there are to assemble your messages into relevant ads. Try to unpin headlines or descriptions from each position to increase the number of headlines or descriptions that are able to be shown.
- Reuse existing content from your existing text ads: The same content that worked in your existing text ads will work well in your responsive search ads, which can help improve performance.
- Add popular keywords to your headlines: Including text from your keywords that show most often can increase the relevance of your ad combinations.
- Improve your Ad strength → Get to ‘Good’ or ‘Excellent’ ad strength rating: Review action items to see what next steps to take to improve the effectiveness of your ad. Unpin headlines and descriptions to allow the system to assemble more ad combinations.
Create effective responsive search ads
Was this helpful?
How can we improve it?
