요청한 페이지는 현재 사용 중인 언어로 제공되지 않습니다. 페이지 하단에서 다른 언어를 선택하거나 Chrome에서 기본 제공되는 번역 기능을 사용해 웹페이지를 원하는 언어로 바로 번역할 수 있습니다.

Client cost metrics

Client cost metrics are useful if you need a report that you can share with your client, and want to use terminology that's more appropriate for their purposes. For example, with client cost metrics what Display & Video 360 refers to as "Revenue" is instead called "Cost" (since this amount is the cost charged to the end client).

Can I send this report to my client?

The name changes are useful for tailoring terminology to clients, but reports can disclose instances of Media fee and CPM fee. So depending on your configuration, these fields may include information (like Display & Video 360 fee or margin) that you don't want to provide.

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