Edit multiple line items

Bulk editing makes it possible to quickly change multiple line items' bids, budgets, creative assignments, pacing settings, targeting, and other settings without manually editing each line item individually.

You can bulk edit display, video, and TrueView line items.

Bulk edit line items

Red unequal icons Symbol for when line items indicate your line items' initial settings don't match. Please note, if you edit any of these mismatched properties, the changes you make will overwrite the initial settings of all of the selected line items.
  1. Start by opening an insertion order, then select the checkboxes for the line items you want to edit.
  2. Depending on what you want to edit, click Actions > Bulk Edit…
    • Details to change the status of line items, specify an integration code, or change the selected line items' revenue model.

    • Targeting to edit your line items' targeting.

      You can choose to overwrite the prior targeting settings of the selected line items ("replace existing"), or you can incrementally add or remove individual targeting criteria.

      Add or remove individual targeting settings to multiple line items
    • Settings to edit flight dates (start and end dates), budgets, pacing settings, frequency caps, or bids.

    • Creative assignments to edit which creatives are assigned to the line items you've selected.

  3. Make your changes in the window that opens. Once you're done making your changes, click Save.

Bulk edit creative assignments

When you select multiple line items and choose to bulk edit their creative assignments, the creative assignment window opens. At the top of the window, there are 2 tabs: Eligible and Assigned.

  • The Eligible tab lists creatives that are eligible to assign to all of the line items you're editing.
  • The Assigned tab lists all of the creatives assigned to any of the line items you're editing.

Bulk assign creatives

  1. Follow the steps above, selecting Actions and then Creative assignment.
  2. The Eligible tab lists all creatives that are eligible to assign to all the line items you selected. Select one or more creatives to assign, then click Assign.
  3. The creatives you just assigned move to the Assigned tab, where you can confirm your changes. You'll also see a message at the top that confirms whether the creative assignments across all selected line items will match or will not match after you apply the pending changes.

    Note: The Assigned tab includes both the creatives you've just assigned and any creatives that were already assigned.
  4. (Optional) If you made a mistake and want to undo your changes, select the creatives you don't want to assign, then click Revert.
  5. Review the assigned creatives, then click Save changes to apply them.

Bulk remove creatives

  1. Follow the steps above, selecting Actions and then Creative assignment.
  2. The Assigned tab lists all creatives that are assigned to any of the line items you're editing. Select one or more creatives to remove, then click Remove.
  3. The selected creatives will be removed from the Assigned tab, but still appear in the Eligible tab. You'll also see a message at the top that confirms whether the creative assignments across all selected line items will match or will not match after you apply the pending changes.
  4. (Optional) If you made a mistake and want to undo your changes, select the creatives you don't want to remove, then click Revert.
  5. Review the removed creatives, then click Save changes to apply them.

Bulk edit creative assignment for line items with Programmatic Guaranteed deals

Bulk edit for line items associated with Programmatic Guaranteed deals works the same way as with other line item types, with the addition of creative requirements. Since a deal is negotiated with specific creative requirements, when you bulk edit these line items, the common creative requirements will appear above the creatives list in the creative assignment window.

You can only bulk assign creatives when the selected line items share at least 1 common creative requirement.

About bulk changing bids

When you bulk edit your line items' settings, if you intend to use a fixed bid, you can change the bid price of the selected line items three different ways.

  • Set bid to

    To set the same bid price for all of the selected line items, next to "bid price", select Set bid to, then enter a bid.

  • Increase by

    To increase the bid price for all of the selected line items by an absolute amount or percentage, next to "bid price", select Increase by, then enter either some amount of money or a percentage.

  • Decrease by

    To decrease the bid price for all of the selected line items by an absolute amount or percentage, next to "bid price", select Decrease by, then enter either some amount of money or a percentage.

Was this helpful?
How can we improve it?