Manage users in Display & Video 360

Learn about user roles in Display & Video 360 and how to add new users, edit users' permissions, or delete users

Before you begin

New users need to have a Google Account registered with their email address before they can be added to Display & Video 360.

You can create a new Google Account by visiting accounts.google.com/SignUpExpress

Managing user access

  • If you have read & write access to an entire partner (i.e. are a “partner-level” user), you can add and edit users.
    • If you have read & write access to an advertiser, you'll need to contact someone in your organization with read & write access at the partner level to manage users. 
  • You can grant access to partners and advertisers you have access to.
  • Users can have only one user role in Display & Video 360 across all of the partners or advertisers they have access to.
    • For example, if you have read & write access to Partner 123, you must have read & write access across every partner you have access to. You can't have ready & write access to Partner 123 but read only access to Partner 456.  

Invite your creative team to improve collaboration

To start collaborating, someone on your brand or media team should add a single creative admin user from their creative or production agency. That creative admin can then add designers, creative developers, producers, and art directors as creative users.

Tip: If you use Campaign Manager and your creative team uses Studio, add your Studio account admin as a creative admin in Display & Video 360.

When a creative user opens Display & Video 360, they're taken to their own personalized landing page, where they can view media plans and quickly access recent creatives.

User roles in Display & Video 360

Each user can have one of the following roles across all of the partners or advertisers they have access to:

  • Read & write users can manage campaigns, creatives, pixels, insertion orders, line items, and reports for all of the partners or advertisers they've been given access to. They can also create or modify users as well as enable or disable exchanges.
  • Read only users can only build reports and view data for the partners or advertisers they've been given access to.
  • Reporting only users can create and manage all reports. 
  • Reporting only -- limited users can only create and manage the following, client-safe reports: General, Audience Performance, Cross-Partner, Keyword, Order ID, Category, and Third-Party Data Provider. These users have access to all client cost metrics, such as Client Cost, Client Cost eCPM, and Client Cost Viewable eCPM. 
  • Creative users can view media plan information they need to collaborate, but can't view cost-related data or Marketplace.

    Creative Users Can: Creative Users Can't:
     Upload, create, edit, and delete creatives and use the format gallery. See cost-related account data, including: media cost, markup, fees, deals cost, CPMs, CPCs, budget, billing data, and so on.
     See media plan, some performance metrics, campaigns, audiences, resources, and settings (read-only).  Create or edit campaigns, audiences, resources, and settings.
     Run standard reports.  Report on cost-related metrics or see cost-related data in insights and reports.
      Add or remove users.
  • Creative admin users have the same access and limitations as the creative user. However, creative admins can invite other creative admins or creative users to the partners or advertisers they have access to. Creative admins make it easier for your creative team to manage themselves and collaborate. Creative admins can:
    • View all creative admins and creative users added to the partner or advertiser they have access to.
    • Add new creative admins or creative users.

What creative users see

Anywhere in Display & Video 360 where cost-related account data is displayed, instead of seeing number values, "No access" is displayed. If your user role limits access to this data, you'll also see the label "Limited Access" next to line items, insertion orders, and so on.

Insertion orders

  1. Limited access label appears on insertion orders and line items that include redacted budget information.
  2. Budget spent is not available to creative users.
  3. Budget remaining is not available to creative users.
  4. Creative users can't edit insertion order details, so Save is disabled.

Line items

"No access" is shown in place of revenue, CPC, and CPA values.

Add a new user

If you have read & write access to an entire partner (i.e. are a “partner-level” user), you can add users by following these steps:

  1. Start by selecting User Management from the More menu menu in the upper right corner of Display & Video 360.
  2. On the  User Management page, click the New user button.
  3. Enter the user's name and email.
  4. Select the partners and advertisers this user should have access to. Please note you can only grant access to partners and advertisers you have access to.
  5. Specify the role (permissions) the new user should have. See the list of list of user roles above for more information.
  6. Click Save once you're done.

New users will be able to sign in to Display & Video 360 immediately after they've been added. No welcome email will be sent and no extra password is required, since Display & Video 360 uses the password from the Google Account registered with the user's email address.

Edit an existing user

Follow these steps to edit an existing user:

  1. Start by selecting User Management from the More menu menu in the upper right corner of Display & Video 360.
  2. On the User Management page, search for the user you want to edit and click the Name to open the settings for that user.
  3. On the page for that user, edit any settings you need to update. All settings are editable except for the user's email address, which can't be changed after a user is initially added to Display & Video 360.
  4. Click Save once you're done making changes.

Delete a user

Follow these steps to delete an existing user:

  1. Start by selecting User Management from the More menu menu in the upper right corner of Display & Video 360.
  2. On the User Management page, search for the user you want to delete and check the checkbox next to their name.
  3. Click the Action button and then click Delete
  4. Follow the prompts to delete the user. 
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