DFP Video feature availability

The following features are available for DFP Video. While basic video features are included by default with DFP Premium contracts, some advanced features are only available to certain publishers. Contact your account manager for details.


Small Business
Basic video ad serving
Hosting and transcoding
Hosted video limit per video
512 MB 512 MB  30 MB
Check available inventory for video ad units
VAST 2, 3, and 4
Support for linear, non-linear, companions, and skippable formats
VPAID interactive ad format
Support for video ad and player communication and interaction
Support for web on desktop, web and apps on mobile and tablets, connected TVs
Show groups of ads together; standard and optimized pods *
Video ad rules
Define how ads display with video content; standard or session rules
Content ingestion
Support for various publisher CMS to DFP integrations to allow
targeting and reporting on content metadata.
Dynamic Ad Insertion
Server-side ad insertion for linear, live event, and video on demand programming
Partner management
Define revenue share or inventory split agreements with publishing partners
Cross-sell with YouTube
Integration with partner's YouTube channel, pending YouTube sales approval
Audience measurement
Report on reach and frequency across devices; Nielsen Digital Ad Ratings **
Other interactive ad formats
Support for Studio templates

   * Standard pods are available as a basic feature; access to both standard and optimized pods only available to advanced video publishers.
 ** Currently only available in select markets.

See a list of video features available, by platforms that support the IMA SDK.
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