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Automatically insert DFP macros

Some creative code can be recognized by DFP

DoubleClick for Publishers (DFP) can recognize some creative vendor code and automatically insert DFP macros used to count click or avoid browser caching.

Learn more about DFP macros.

How to automatically insert macros for a creative

  1. Add a new third-party creative to your line item.
  2. Insert creative code from one of the vendors listed below.
  3. Click Insert macros. If you do not see this button, the creative code cannot be recognized by DFP.

Recognized creative vendors

DoubleClick for Publishers recognizes the rich media formats listed in the table below.

If there are no instructions in the ad tag for where to place DFP macros, confirm with your creative vendor.
Vendor Format
24/7 Real Media JavaScript
abilicom JavaScript
Ad Magnet JavaScript, iframe
ad pepper JavaScript
Ad4Game IFrame
Ad4Game JavaScript
Adblade JavaScript, iframe
AdCentric JavaScript
Adconion Media Group JavaScript
Adfonic JavaScript
Adform JavaScript, iframe
Adify JavaScript
Adition JavaScript
AdJug JavaScript, iframe
AdJuggler JavaScript, iframe
AdMax Media JavaScript
AdMeld by Google JavaScript, iframe
AdMob by Google JavaScript
Admotion JavaScript, iframe
AdNetwork.net JavaScript, iframe
AdOn Network JavaScript
Adrime JavaScript
AdScale JavaScript
Adsfactor JavaScript, iframe
AdShuffle iframe
AdSide JavaScript
ADTECH JavaScript, iframe
Adtegrity JavaScript, iframe
Advertising.com JavaScript
Advolution JavaScript
Aim4Media JavaScript, iframe
AppNexus JavaScript
Atlas JavaScript, iframe, standard image
AudienceScience JavaScript, iframe
Barons Media iframe
BlueLithium JavaScript, iframe
Bluestreak JavaScript, iframe
Bravenet Media JavaScript
BridgeTrack (Sapient) JavaScript, iframe
Burst Media JavaScript
BuzzCity  
Casale Media JavaScript
Chitika JavaScript
ClickDistrict JavaScript, iframe
Clicksor JavaScript
Collective JavaScript
CPX Interactive JavaScript, iframe
Creafi JavaScript, iframe
Criteo JavaScript
Dedicated Media JavaScript
DoubleClick Rich Media JavaScript, iframe, standard image
eBay iframe
Emediate JavaScript, iframe
engage:BDR JavaScript
Ensemble by Collective (formerly Tumri) JavaScript, iframe
e-planning JavaScript
ExoClick.com JavaScript
eyeReturn JavaScript, pixel
Facilitate Digital JavaScript
Feedburner by Google  
Flashtalking JavaScript, pixel
Fox Audience Network (The Rubicon Project) JavaScript, iframe
Genome from Yahoo! (formerly Interclick) JavaScript
Glam Media JavaScript
Google AdSense
Harrenmedia JavaScript, iframe
hurra.com  
IBM Enterprise Marketing Management (formerly Coremetrics) JavaScript
IDG TechNetwork JavaScript
Impact Engine JavaScript, iframe
Inadco JavaScript
InMobi JavaScript
Intergi JavaScript
Interpolls In-page
Jemm JavaScript
Kitara Media JavaScript, iframe
Komli Media JavaScript, iframe
LifeStreet Media iframe
Ligatus JavaScript, iframe
Lijit JavaScript
Linkstorm JavaScript
LivingSocial iframe
Lotame JavaScript
Jumptap JavaScript
Markit On Demand JavaScript, iframe, image
Matomy Media JavaScript, iframe
Media Innovation Group JavaScript
Mediaplex iframe, standard image
MercadoLivre iframe
Meta Network JavaScript, iframe
Mixpo Embedded object
Mojiva JavaScript, iPhone, standard
Net Communities JavaScript
NetShelter JavaScript
newtention JavaScript, iframe
Nextag JavaScript, iframe
OpenX JavaScript
PointRoll Standard, pixel
PopRule JavaScript, iframe
Predicta JavaScript
PubMatic JavaScript
Pulse 360 JavaScript, iframe
PulsePoint (formerly ContextWeb) JavaScript
QUISMA JavaScript, iframe
RadiumOne JavaScript
RealTechNetwork JavaScript, iframe
Redux Media JavaScript, iframe
RightMedia from Yahoo! JavaScript, iframe
Rocket Fuel JavaScript
RockYou JavaScript, iframe
Say Media JavaScript
Sharethrough iframe
Shopall.com iframe
Simply JavaScript
Sizmek JavaScript, iframe, standard
Smart AdServer JavaScript
Spartoo iframe
Specific Media JavaScript
Spongecell JavaScript
Tatto Media JavaScript, iframe
Technorati Media JavaScript
TechPRO Media iframe
Teracent iframe
TLVMedia JavaScript, iframe
Tradedoubler JavaScript, standard
Tribal Fusion JavaScript
TruEffect JavaScript, iframe
Turn JavaScript
Underdog Media JavaScript, iframe
Undertone JavaScript
United Virtualities Standard
ValueClick JavaScript
Versa Needs JavaScript
Vibrant Media JavaScript
Vizu JavaScript
Weborama JavaScript
ZEDO JavaScript, iframe
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