To help you connect with potential customers, you can have a “Request a quote” button show on your Business Profile on Google.
The button opens a form made for your primary business category and sends you the customer’s quote request. You can reply directly to the customer by email or chat, depending on eligibility.
Understand eligibility for quote requests
Your eligibility to show the “Request a quote” button on your Business Profile, and whether your quote requests come by email or chat, depends on factors that include business category, language, and region.
- If you already get quote requests, you can turn them off or back on at any time.
- If your profile settings offer “Quote requests,” you can get email quote requests. If your settings don’t offer “Quote requests,” you’re not eligible to newly start using quote requests at this time. Learn where to find the “Quote requests” setting.
How to get quote requests
Quote requests come to owners and managers of your Business Profile. Email quote requests come via email. Chat quote requests show in your Google Maps and Search apps under “Messages.”
If your profile is eligible for email quote requests:
- Sign in to the Google Account that you use to manage your Business Profile.
- To find your Business Profile, search on Google for your exact business name. You can also search for
- Above the search results, click Customers Quote requests.
- Important: If your settings don’t have “Quote requests,” your profile isn’t eligible to start quote requests.
- Click More Quote requests settings.
- Set Turn on quote requests on or off.
How to turn chat quote requests off or back on
If your Business Profile currently gets quote requests via chat messages:
- To turn off the quote button, turn off profile chat messages in the Google Maps app.
- To turn the quote button back on, turn on profile chat messages in the Google Maps app.
Get the most out of your email quote requests
Stay organized & engagedFind quote requests
Verified owners and managers of the Business Profile get quote requests via email. Learn how to add or remove owners and managers for your profile.
To more easily find quote requests, try these tips:
- Make an email filter for incoming quote requests. For example, use this search to make a “Google quote requests” label. Learn how to make rules to filter your emails.
- Tip: Quote requests come from “business.google.com” with the subject line “Quote request from.”
- Set up Gmail notifications. For example, you can use the “Important notifications on” setting. Learn how to set up Gmail notifications.
- Next to your Google quote request emails, click Important . This teaches your inbox to mark the quotes as important in the future. Learn more about importance markers in Gmail.
Find all emails in a thread
To more easily review email responses to and from a customer, set up email threads. Quotes conversations work best with threads, especially if you get a high volume of requests.
Important: To encourage timely responses, we may turn off quote requests for your Business Profile if you don't reply to requests within 24 hours.
Prompt replies help promote trust and encourage engagement with your business.
To find your response rate and average response time, open a recent quote request email and scroll down. These insights use the last 180 days of data.
Know when others respond
When anyone from your business replies to an open quote request via email, you get an email notification. The email says, “Someone from your business responded.” You can read the response to the customer.
- Quote request email conversations expire one year after the last message in the conversation.
- After expiration, replies by you or your customer bounce.
Reduce engagementBlock a customer conversation
To block a specific customer:
- Open the customer’s quote request or any response email in the conversation.
- At the bottom, click Block this conversation.
- To protect your privacy, we don’t tell the customer about the block.
- The customer can’t contact your business via the quote request feature for any requests, current or future.
- You still get emails for other kinds of interactions by this customer.
- You still get quote request emails from other customers.
- Your customers can also block conversations. They get a link in the body of your response emails that lets them block a conversation with your business.
To no longer get quote emails at a specific email address:
- Open a quote email sent to that address,
- At the bottom of the email, click Unsubscribe.
Other owners and managers of your profile continue to get quote request emails at their email addresses.
Important: Stopping quote emails doesn’t turn off quote requests. The quote button still shows on your profile.