Add or edit attributes

On Google My Business, you can select various attributes to let customers know details about your business. For example, you can share whether your business offers outdoor seating and Wi-Fi, or if it identifies as Black-owned or women-led. Select relevant, accurate attributes for your Business Profile to help your business stand out online.

Attributes appear on your Business Profile on Google Search and Maps. If you add certain attributes to your profile, your business might show up in search results when people search for places with those attributes on Google Search and Google Maps.

How it works

You can directly edit certain factual attributes about your business, like whether it identifies as Black-owned. However, many attributes also rely on input from customers who visit your business.

Tip: Some attributes are only available in certain countries or regions, or to certain categories of businesses. For example, depending on the type of business, you might see attribute options for acceptable payment types, accessibility options, or whether the business is LGBTQ-friendly.

Add an attribute to your Business Profile

To add or edit attributes:

  1. On your computer, sign in to Google My Business.
    • If you have multiple locations, open the location you'd like to manage.
  2. From the menu, click Info.
  3. Under "Highlights," find "Add attributes"  Attributes and click Edit Edit.
  4. Search for the attribute you want to add, or scroll through the available options for your business.
  5. Once you update your attributes, click Apply.

Your new attributes show up when customers find your business on Google Search and Maps.

Tip: If you own or manage a healthcare profile, you can edit the following information in  Attributes :

  • Inform customers whether your business offers online care.
  • Provide customers with a direct method to schedule and receive online care.
  • Edit your gender information.

 

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