Posts content policy

Posting updates through Google My Business enables merchants to directly communicate relevant and timely information to our users. We’ve written these policies to help ensure any published content creates a positive experience for users. We also occasionally modify these policies, so please check back here for any updates.

Relevant content

Published content should be relevant to the business that the author is posting on behalf of and help users better understand the business. Content that is irrelevant to the business or has no clear association with the business is not allowed. Please also refer to our overall guidelines on representing your business on Google.

Spam, malware, and deceptive behavior

Content published on this service should not be misleading to users and should be upfront and honest about the information being presented.

Examples of such content that is not allowed includes:

  • Repetitive content, misspellings, gimmicky character use, gibberish, or automated or distracting content (such as strobe effects, blurry or poor image quality or unrecognizable content)
  • Images, videos or links that negatively distracts user attention
  • Links to malware, viruses, or other harmful software
  • Links to sites irrelevant to the business
  • Impersonating an organization or individual
  • Do not use our services for phishing scams
  • Inaccurate promotion information that omits or obfuscates how the user will be billed or charged

Adult content

Content published on this service should not include any sexually suggestive or sexually explicit content. Images or video published on this service should not include nudity or sex acts. Content must not include profanity, slang terms that are sexually graphic and offensive, terms that are common signals for pedophilia, content that promotes pedophilia, bestiality, sexual violence, or content that promotes escort services or other services that may be interpreted as providing sexual acts in exchange for compensation. Links to adult content are not permitted.

Hateful or harassing content

This service does not allow harassing, bullying, or hateful content. Published content must not promote hatred or incite violence against individuals or groups based on ethnic origin, religion, disability, gender, age, veteran status, sexual orientation, or gender identity. Text, images, videos, or links cannot include slurs or derogatory epithets for protected groups. Content cannot be used to harass or bully individuals, including direct physical threats or exposing private information that could be used to carry out implied threats.

Personal and confidential information

Do not distribute other people’s personal and confidential information, such as credit card numbers, confidential national ID numbers, or account passwords, without their permission. Do not post or distribute images or videos of minors without the necessary consent from their legal representatives. Report a violation

Child exploitation

Do not upload or share content that exploits or abuses children. This includes all child sexual abuse imagery (even cartoon images) and all content that presents children in a sexual manner. We will remove such content and take appropriate action, which may include disabling accounts and reporting to the National Center for Missing & Exploited Children (NCMEC) and law enforcement. Note that this policy may additionally apply to any content uploaded or transmitted through our Services.

If you find any content that you think exploits children in this manner, do not +1, reshare or comment on such content, even if your intent is to bring it to Google’s attention. Instead, flag the content through the ‘Report Abuse’ link. If you find content elsewhere on the internet, please contact NCMEC directly.

Graphic violent content

Content that promotes or encourages violence, or that graphically depicts injuries, abuse of humans or animals, or violent acts are not permitted on this service.  Additionally content that is likely to shock or disgust is not permitted.


Do not use our Services to mislead or confuse users by pretending to be someone else or pretending to represent an organization you do not represent.

Regulated goods and services

Content authors are responsible for ensuring that their posted content comply with all applicable laws and regulations.

We do not allow content related to regulated products and services, including alcohol, gambling, financial services, pharmaceuticals and unapproved supplements or health/medical devices.

Content that is related to the sale of dangerous and illegal products, services, or activities that cause damage, harm or injury is not permitted. Examples of unpermitted content include: recreational drugs, weapons, fireworks and instructions for making explosives, tobacco products and detailed instructions for or otherwise encourage criminal activity that would lead to real-world harm.

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