Reviews on Google provide you and your customers valuable information about your business. Business reviews appear next to your Business Profile in Maps and Search, and this helps your business stand out on Google.
You can request reviews from customers through a short URL that’s specific to your business. To get reviews on Google, encourage your customers to spread the word about your business with these best practices:
- Verify your business so your information is eligible to appear on Maps, Search, and other Google services. Only verified businesses can respond to reviews.
- Remind customers to leave reviews. Let them know that it’s quick and easy to leave business reviews on their mobile device or computer. You can also create and share a link that customers can click to leave a review.
- Reply to reviews to build your customers' trust. Your customers will notice that your business values their input. If you read and reply to their reviews, customers may leave more reviews in the future.
Reviews are most valuable when they’re honest and unbiased. For example, business owners shouldn't offer incentives to customers in exchange for reviews. Customers should always follow our posting guidelines. You can request to remove a review if it’s inappropriate or violates our policies.