Google Play sales reports

Important:

  • Google Play Partners can sell eBooks and audiobooks in certain countries/regions. The features described here aren't available in every country/region.
    • Due to regulatory requirements, Google can't offer pre-orders in India. Your book will be available in the Google Play Store in India on the release date.
  • Pre-orders allow customers to order, but not read, your book before its release date. On the release date, customers who pre-ordered your book are charged for the purchase and they gain access to the book.
  • Before you upload any files, make sure that your content meets Google's guidelines. If you plan to sell your books on Google Play, review our publisher content policies for books on Google Play.
  • Analytics charts and sales transaction reports use the date the customer placed the pre-order, so that you can measure customer anticipation level. Revenue shown in such orders isn't paid to you until the book is released. For a financial report that matches your payment, go to Google Play earnings reports.

Sales reports provide details on your books sales on Google Play. These reports don’t include information from Google Books.

Tip: For information on earnings already paid to you, check your earnings reports.

Review sales reports

To access your sales reports:

  1. Sign in to the Partner Centre at play.google.com/books/publish/.
  2. On the left, click Reports.
  3. Scroll to 'Custom reports'.
  4. Next to 'Report type', select either:
  5. In the date field, set a date range. Enter dates in the YYYY-MM-DD format. The end date isn’t included in the report.
    • You can also filter the data for specific countries or books.
  6. To download the report as a tab-separated CSV file, click Export report. You can open your report in most spreadsheet programs.

Summary reports

Important: Your report only includes relevant data categories.

In your report, you can find:

Title The title of the book.
Author The author of the book.
Primary ISBN The primary ISBN or other identifier for the book.
Country of sale The country where the buyer bought the book.
Units Purchased Total units of the book purchased in this period.
Units Refunded Total units of the book refunded in this period.
Net Units Sold Net units of the book sold in this period.
Total publisher earnings Total amount earned from net sales of the book in this period, in the customer's local currency. For a more detailed breakdown, review the sales transaction reports or earnings reports.

Transaction reports

Transaction date

The date of the transaction.

ID

A unique identifier for this transaction.

Product

Whether the transaction was a purchase or a rental:

  • Single purchase: A normal sale
  • Rental: A limited-term rental. Includes the time period of the rental.

Type

The type of transaction:

  • Sale: The book was sold.
  • Refund: The book was returned and refunded.
  • Promo code: User redeemed the book with a promo code.

Tip: If the book's promotional price is zero, the type column displays 'Sale'.

Pre-order

Whether this transaction applied to a pre-order:

  • Authorised: The buyer pre-ordered the book and it hasn't been delivered yet. This category only appears on reports generated before the book's on-sale date.
  • Cancelled: The pre-order was cancelled before delivery.
  • Fulfilled: The book was pre-ordered and has been delivered.
  • None: The transaction didn't involve a pre-order.

Qty

The number of units in the transaction. If this number is negative, it means that the transaction was refunded.

Primary ISBN

The primary ISBN or other identifier of the book, prefixed by a single quotation mark so that spreadsheet programs display the entire ISBN.

Imprint name

The template used for the book when it was sold.

Title

The title of the book.

Author

The author of the book.

List price currency

The currency of the book's list price. If currency conversion was enabled, this is the buyer's currency of purchase.

List price

The list price of the book.

Country of sale

The country where the buyer bought the book.

Publisher revenue %

The publisher's percentage of the list price.

Publisher revenue

The amount of revenue that the publisher earned. If this number is negative, it means that the transaction was refunded.

Payment currency

The currency of the publisher's earnings.

Payment Amount

The amount earned by the publisher for this transaction. If this number is negative, it means that the transaction was refunded.

Currency conversion rate

If the list price and payment amount are in different currencies, the exchange rate between the two currencies.

For sales in South Korea: Some customers in South Korea must pay for their books in US dollars. For these transactions, even though the report shows a KRW price, the conversion rate shown is from USD to the partner payment currency.

Need more help?

Try these next steps:

Want a quicker way to get help?

Chat with a member of the Google Books team.

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