Offer a discount to users who subscribe to your series

You can offer users a discounted price on future titles when they subscribe to your series. When the next title goes live, they automatically purchase it at the discounted price.

​Important:

  • Some features may not be available in your country. 
  • Textbooks are not eligible for series subscriptions.
  • Discounts are currently limited to publishers in the following countries:
    • Australia
    • Canada
    • Japan
    • New Zealand
    • South Africa
    • United Kingdom
    • United States
  • To create series subscription discounts, you must have over $10,000 in total series revenue over the last 3 years.

Series discount eligibility

For a series to be eligible for a subscription discount it must meet these criteria:

  • The series must be live on Google Play.
    • Books in the series must have complete metadata.
    • Series without all editions or with books listed as "Needs Action" aren’t eligible.
  • The average price of a title in a series must be less than $20 USD.
  • The series must be current.
    • The most recent book or edition for comics must have been published less than 2 years ago.
  • Either the time since the latest release must not significantly exceed the time between other releases in the series or the series must have a pre-order available.
  • The series must contain at least two books.
Tip: Books must be included in a series to be eligible for Series subscriptions. Learn more about Series

Create & manage series subscription discounts

Start a new series subscription discount
  1. In the Partner Center, click Promotions.
  2. Click Select promo type and then Series subscriptions.
  3. Enter the promotion details:
    • The promotion name, shown only to you.
    • The start date. You can set any date from today, to a year from today.
    • An optional end date.
  4. To find an available series, in the “Book series” section, click the box for a dropdown menu.

  5. In the dropdown under “Eligible series,” select the series.

    • You can select one or multiple series. If you select multiple series, the same discount percent applies to all selected series.
    • To find more information about the series, click the right arrow right arrow.
    • After you select a series, you can check:
      • The number of books in the series
      • The book type
      • The language of the books
      • Country availability
  6. If you don’t find your series, review the “Ineligible series” list.

  7. To select the countries where you want to apply the series subscription offer, click the Countries down arrow.

  8. If you create a series subscription discount offer that includes multiple series, you can select any countries where one of the series is live for sale. However, the discount offer will only be available to users in countries where a series is live for sale.

    • Example for an offer with multiple series.
    • Series A country availability: US, UK, DE, and FR
    • Series B country availability: DE, FR, and ES
    • Countries selected for multi-series bundle: US, UK, DE, FR, and ES
    • Offer visibility:
      • DE and FR: Both series available
      • US and UK: Only series A available
      • ES: Only series B available
    • If you select over 100 series, you can only select one country. If you select less than 100 series, you can select all eligible countries.
  9. To select the discount percentage that you want to apply to the subscription offer, in the “Discountssection, click the down arrow.
Review your series subscription discount
  1. In the Partner Center, click Promotions.
  2. At the top, click the Series subscriptions tab.
  3. Select the subscription campaign that you want to review.
  4. Within the selected campaign, you can find:
    • The discount percentage.
    • A spreadsheet of the transactions in your campaign.
To find your series subscription sales:
  1. In the Partner Center, click the Analytics & Reports tab.
  2. Click Transaction report.
Pause or resume your series subscription campaigns

To pause a campaign:

  1. In the Partner Center, click Promotions.
  2. At the top, click the Series subscriptions tab.
  3. Select the promotion you want to pause.
  4. Click Edit promotion and then Pause.

To resume a campaign:

  1. In the Partner Center, click Promotions.
  2. At the top, click the Series subscriptions tab.
  3. Select the promotion you want to resume.
  4. Click Edit promotion and then Resume.

Related resources

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