आपने जिस पेज का अनुरोध किया है वह फ़िलहाल आपकी भाषा में उपलब्ध नहीं है. पेज के निचले हिस्से से कोई दूसरी भाषा चुनी जा सकती है. इसके अलावा, किसी भी वेबपेज का अपनी पसंदीदा भाषा में झटपट अनुवाद भी किया जा सकता है. इसके लिए, आपको Google Chrome की पहले से मौजूद अनुवाद करने की सुविधा का इस्तेमाल करना होगा.

Auction packages

Learn how to create and manage your auction packages

An auction package is a collection of open auction inventory specified by targeting criteria set by you or other buyer accounts. While you can create an auction package yourself, you also have the option of subscribing to packages created by other buyers or Google sales teams.

Auction packages allow buyers to:

  • Package quality inventory that can be easily shared across multiple buyers, spanning DSPs.
  • Target using a large selection of criteria, including some Real-Time Bidding (RTB) signals that may not have been integrated by demand-side platforms (DSPs).
  • Target multiple public Marketplace packages.

Each auction package will be assigned an ID that is exposed as a deal ID in RTB callout. Note that although auction package inventory is bid on using the Deal ID, bids will compete directly with open auction bids from other buyers. Auction packages should be targeted the same way open auction inventory is targeted because pretargeting configurations set up to only receive deals inventory won't receive requests from auction package inventory.

Direct: Authorized sellers that directly own the inventory being monetized, as indicated by a DIRECT declaration in the respective ads.txt or app-ads.txt file.

Reseller: Authorized sellers that do not directly own the inventory being monetized, as indicated by a RESELLER declaration in the respective ads.txt or app-ads.txt file.

Even though the Auction Package is targeting a specific URL, not all the available traffic with that particular URL will have the Auction Package ID (deal ID). Only a part of it will have the Auction Package ID to allow the buyer to bid on it.

Based on the bidding activity, this inventory with Auction Package ID (deal ID) will increase and then they can start to see more inventory with Auction Package ID (deal ID). Otherwise, the minimum inventory assigned to the Auction Package will have the deal ID

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Buyers using Display & Video 360

Buyers who use Display & Video 360 can also create auction packages using Authorized Buyers. Auction packages created using a Display & Video 360 account through the Authorized Buyers will automatically be synced to Display & Video 360 and listed as a private auction in the My Inventory view. In addition, buyers can choose to permission auction packages to a list of Display & Video 360 partners.

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Auction package limits

Attribute Limit
Maximum number of subscribing buyers (Authorized Buyers) per auction package 500
Maximum number of subscribing buyers (Authorized Buyers and Display & Video 360) per auction package 2,000
Maximum number of auction packages a buyer can subscribe 100
Maximum number of URLs and App IDs that buyers can target (or exclude) per auction package 5,000
(Combined)
Maximum number of publishers that buyers can target (or exclude) per auction package 500
Maximum number of countries that buyers can target (or exclude) per auction package 100
Maximum number of app categories that buyers can target (or exclude) per auction package 100
Maximum number of verticals that buyers can target (or exclude) per auction package 100

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