Billing threshold

A level of spending that, when met, will trigger you to be charged for those costs. This amount starts at $50 and will be automatically raised if your costs reach this amount in 30 days.

  • A billing threshold applies to automatic payments only, where we charge you for advertising costs after 30 days, or whenever your account reaches your billing threshold.

Threshold and 30-day payment boundaries

  • The billing threshold is raised each time your account spend hits the threshold before 30 days have ended. The initial billing threshold of US$50 is first raised to US$200, then to US$350, and then to the final amount of US$500.
  • To see what your current billing threshold is, click the gear icon and choose Billing, then look at the "How you pay" section.

Threshold levels

  • The amount billed may be slightly in excess of the threshold if the account accrues costs very quickly. You can be charged multiple times a month if your account reaches your billing threshold repeatedly over that time.
  • If you'd like to be charged less frequently, you can make a manual payment that covers and exceeds your threshold amount.
  • You won't be emailed or notified when your billing threshold increases, but you can always find your current threshold by going to your billing pages.

More about when you're charged
See articles about automatic payments
See articles about problems with charges