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About engagement reporting

With the “Engagements” columns in your statistics tables, you can measure how people interact with your Lightbox ads or Showcase Shopping ads. Showcase Shopping ads are available in the new AdWords experience and the AdWords API. If you want to advertise individual products, check out Product Shopping ads

Engagement metrics

Select the AdWords experience that you're using. Learn more

You may need to add some of these columns to see them in your statistics table. Learn more about how to add columns

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