Sign in to AdWords

This article shows you how to sign in to your AdWords account. You can also learn more about additional sign-in options and other relevant information for signing in to AdWords.
This video references the previous AdWords experience. Determine which AdWords experience you’re using.

Having trouble signing in? Check out the troubleshooter.

Sign in with your account

First, make sure you’re using the most up-to-date version of your browser. AdWords is compatible with the latest versions of Firefox, Internet Explorer, Safari, and Chrome. Find out how to download these browsers.

To sign in to AdWords:

  1. Go to the AdWords homepage.
  2. Click the Sign in link at the top right of the page.
  3. Enter your Google Account email address, alternate email address, or Gmail username in the Email field.
  4. Enter your password in the Password field.
  5. Click Sign in.
Visit AdWords

Fix a problem with signing in

Additional sign-in options

Access multiple AdWords accounts from the same Google account 

If you have a Google Account, you can access multiple AdWords accounts without having to sign out and back in again by associating those AdWords accounts with the Google Account email address. This is helpful if you manage multiple businesses with separate AdWords accounts, but don’t want to create new Google Accounts (or email addresses) to access each of your AdWords accounts.


If you have a manager account, you can use the same email address for your manager account and your AdWords accounts.

To switch to another AdWords account without signing out:

  1. Click your profile image on the top right.
  2. You’ll see a list of the AdWords accounts associated with your current Google Account.
  3. Click the account you want to access.

If your AdWords accounts are linked to different Google accounts, you can also access these different Google accounts, and associated AdWords accounts, without having to sign out and back in again.

To sign in to multiple Google accounts:

  1. Click your profile image on the top right.
  2. Click Add Google account.
  3. Enter the email address for the account, and click Next.
  4. Enter the password for the account, and click Next.

Once you’re signed in to more than one account in the same browser, you can switch accounts by clicking your profile image at the top of the page, and selecting the account you want to access. If you sign in to an account that isn't yet associated with an AdWords account, you'll be directed to an AdWords sign-up page.

Keep in mind:

  • Multiple sign-in doesn't merge account data, and it doesn't give one account access to another.
  • Multiple sign-in is most convenient to use on devices that you don't share with other people.
  • If you're an agency or manage multiple AdWords accounts, a manager account could save you time by letting you view and easily manage all of your AdWords accounts from one account. Learn how to create a manager account.

Sign in with an alternate email address for your Google account 

If you've added an alternate email address to your Google account, you can use that alternate email address to sign in to AdWords. Your password will be the same as the password for your primary email address.


  • Your Google Account allows access to most Google products, so we recommend you don't share your password with anyone.
  • Enable 2-step verification in your Google Account for additional security. This verification process requires you to have access to your phone (or backup verification codes if you don't have access to your phone), username, and password when you sign in to your account.
  • Adding a current recovery phone is an easy way to help recover access to your account. Learn how to add your recovery phone number to your account.

Related links

Was this article helpful?
How can we improve it?