Update to the account suspension appeals process (September 2023)

Google provides translated versions of our Help Centre, though they are not meant to change the content of our policies. The English version is the official language that we use to enforce our policies. To view this article in a different language, use the language drop-down at the bottom of the page.

In October 2023, selected advertisers whose accounts were suspended due to a violation of our Google Ads policies must complete advertiser verification first to be able to appeal their account suspension. Advertisers on monthly invoicing are not required to complete advertiser verification and may directly appeal their account suspension. We will roll out this process on 10 October 2023 with full enforcement ramping up over approximately four weeks.

Advertisers may be required to provide the following information for advertiser verification for the  account suspension appeals process:

  • D-U-N-S number if the advertiser is an organisation
  • US Social Security Number or phone number if the advertiser is an individual

(Posted on 11 September 2023)

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