Update to the Advertiser Identity Verification Policy (January 2022)

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On the 27th of January, 2022, Google will update its advertiser identity verification policy reflecting the addition of 51 new regions to our verification program. Google will begin asking advertisers registered in Albania, Andorra, Angola, Antigua and Barbuda, Armenia, Belize, Bosnia and Herzegovina, Brunei, Burundi, Cape Verde, Chad, Comoros, Congo (DRC), Dominica, Eswatini (formerly known as Swaziland), Fiji, Gabon, Gambia, Gibraltar, Greenland, Grenada, Iraq, Ivory Coast, Laos, Lesotho, Liberia, Libya, Mauritania, Mayotte, Moldova, Monaco, Montserrat, Namibia, Nauru, New Caledonia, Niue, North Macedonia, Papua New Guinea, San Marino, São Tomé and Príncipe, Senegal, Seychelles, Somalia, Sri Lanka, Tajikistan, Tunisia, Turkmenistan, US Virgin Islands, Venezuela, Yemen and Zimbabwe to complete advertiser identity verification as part of the phased rollout. The advertiser identity verification policy includes example criteria of advertisers who may be prioritised.


(Posted January 2022)

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