About the AdSense code

"The AdSense code" is the name of the HTML snippet you put on your site to get Auto ads and a range of other AdSense features. To get the most out of AdSense, place the AdSense code on every page across your site. Learn how to get the AdSense code.

Tip: WordPress user? Get help with adding AdSense code.

Limitations

• Auto ads and ad unit code

  You can use the AdSense code to get Auto ads, but Auto ads now works through any AdSense ad unit code. Note that this behavior may not work correctly for ad unit code that is used dynamically, through an ad server, or used via a host partner website.

• Accelerated Mobile Pages (AMP)

  AMP pages require different ad code from the AdSense ad code. For more information, go to:

  • Set up Auto ads on your AMP site
  • Create an AMP-compatible display ad unit
  • Insert ad code into the AMP version of your WordPress site

In this guide:

• Get and copy the AdSense code
• Where to place the AdSense code in your HTML
• Where to place ad unit code in your HTML
• Connect to AdSense and show ads on your WordPress site
• Common issues with ad code implementation