For video partner platforms that aren't integrated with the IMA SDK, you can still monetize in VAST- and VPAID-compliant players. The IMA Adapter integration supports access to AdSense for video. The IMA Adapter is supported for web only. The video player implementation must be compatible with VAST 2 or 3 as well as VPAID 2 JS. It works by automatically executing the IMA SDK technology prior to making the ad request, without an additional SDK-integration step.