Multi-screen guidelines

Make sure that your website's ready for mobile-friendly Google search results

Starting 21 April 2015, Google Search will be expanding its use of mobile friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact on Google Search results. Users will find it easier to get relevant, high quality search results optimised for their devices. To help you to make sure that your website is ready for this search change, we've put together the following frequently asked questions:

Will this change affect my desktop traffic?

No. This change will affect mobile searches in all languages worldwide.

How can I check whether my website is mobile friendly?

You can check your website by testing your pages with the Mobile-Friendly Test tool. This tool shows how Google Search sees your pages. To get a list of mobile usability problems across your websites, log in to your Search Console account and use the Mobile Usability Report.

How can I make my site mobile friendly?

Get started with the guide to mobile-friendly sites to build your mobile-friendly website. If you need more customised advice for publishers, then you can check out the AdSense Multi-Screen Starter Guide.

My website is already mobile friendly. Do I need to take any action?

If you already have a mobile-friendly website:

Go mobile today to provide your visitors with a good user experience and to make the most of your mobile traffic.

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