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Please make sure that you visit Your AdSense Page, where you can find personalised information about your account to help you succeed with AdSense.

Click-through rate (CTR)

The click-through rate (CTR) is the percentage of impressions that led to a click.

CTR = Clicks / Impressions

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Your AdSense page

Introducing AdSense Page: a new resource in which you can find personalised information and new opportunities in your account to help to succeed with AdSense.

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