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Page CTR

The page clickthrough rate (CTR) is the number of ad clicks divided by the number of page views.

Page CTR = Clicks / Page views

For example, if you received 2 clicks for 250 page views, your page CTR would be 0.8%. (2/250=0.8%)

Note: This metric is only available under the "Advanced" metric family tab. Learn more about picking metrics for your report.

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