We recently launched Your AdSense Page where you can find personalized information about your account to help you succeed with AdSense.

Targeting types in reporting

The targeting type report shows you how advertisers targeted ads on your site. The data in the report is broken down into the following targeting types:

  • Contextual, targeting based on keyword analysis, word frequency, font size and the overall link structure of the web
  • Placement, targeting based on your site URL
  • Personalized, targeting specific users on your site based on their cookie ID and Google Account if the user opts into these features; however, this targeting type may also include contextual targeting when we don’t have access to user data
  • Run of Network, targeting all sites in the AdSense network, except explicitly excluded sites, according to available inventory
  • None, no targeting used
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Your AdSense page

Introducing AdSense Page: a new resource in which you can find personalized information and new opportunities in your account to help to succeed with AdSense.

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