GDPR troubleshooter

The General Data Protection Regulation (GDPR) is a European data protection law that came into force in May 2018. The GDPR affects European and non-European businesses using online advertising and measurement solutions when their sites and apps are accessed by users in the European Economic Area (EEA) and the UK.

Choose your product:AdSenseAdMob

General InformationConsentImplementation ContractPublishers outside the EU

What is GDPR?Which publishers are effected by GDPR?Which duties do I have under GDPR?What is Google's updated EU user consent policy?

When do I need to get user consent?How will Google help us with GDPR compliance?What should I put in my consent message?Will Google integrate with the IAB OpenRTB GDPR Advisory?Will we be required to obtain consent for IP geo-targeting?Why do I need consent for ads measurement — isn’t that legitimate interests?Will I be able to show non-personalized ads if I do not get consent?

How can I get a Funding Choices account?Is implementing one of the consent solutions from cookiechoices.org enough to be compliant?What do I need to do if I want to switch to non-personalized ads?

What can I do if I have issues accepting the new Terms of Service?

My site is not based in Europe. Does GDPR apply to me?

General InformationImplementationContract queries

What is GDPR?What is Google's updated EU user consent policy?Which developers are affected by the GDPR?

Where can I find information on how to comply with the EU user consent policy?Where can I learn about obtaining consent and using third-party ad networks in mediation?What if I am using a non-Google solution to collect consent?What happens if an app does not pass a user’s consent state to Google when making an ad request?Are ads served to users who have not updated their apps?Does Google offer a control to set non-personalized ads for all EEA users in AdMob, similar to the DFP/AdSense controls?

What can I do if I have issues accepting the new Terms of Service?

Was this helpful?

Need more help?

Try these next steps: