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Show rate

The percentage of returned ads that were displayed in the app to the user. It's calculated by dividing impressions by matched requests:

Impressions / Matched requests

For example, if the total number of Matched requests is 80, but your app only shows 60 of these, then the app’s Show rate will be 75%.

To view the show rate for each ad network, select Ad source in the Dimensions field at the top of your AdMob Network report.

 

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<p>‘My AdMob Help Page’ – your personalised Help Page to help you thrive on AdMob.</p>

Introducing our newly revamped My AdMob Page,  a personalised Help page that houses relevant information for your account. You can better maintain your account health, ensure that necessary setup is completed and have the right optimisation tips targeted to your apps. Stay tuned for more!

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