Get personalized optimization tips, understand your account health and set up completion on the improved "My AdMob page".

Mediation

Ad sources available for mediation

The ad networks listed below are available for use as ad sources in mediation groups. If you want to enable optimization for a network, ensure it supports optimization and remember to provide the required credentials and authorization if they're requested.

Note: Enter your third-party ad source credentials even if you don't enable optimization. This helps ensures that you'll see accurate reporting data from your third-party ad sources in your AdMob account.  

Click the name of an ad network below to learn more about its credentials, mapping details, and other options:

AdColony

Optimization credentials

  • API key: The unique API key, which you can find in your AdColony account under Account Settings > Read-Only API Key.

    A screenshot of the AdColony credentials screen.

Ad unit configuration details

  • App ID (optional)
  • Client Options (optional)
  • Zone ID (optional)

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
AdFalcon

Optimization credentials

  • API Client ID: The unique API Client ID, which you can find in your AdFalcon account under Account > API Access.
  • API Key: The unique API key, which you can find in your AdFalcon account under Account > API Access.

    A screenshot of the AdFalcon sign in screen.

Ad unit configuration details

  • App/Site ID

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
AppLovin

Optimization credentials

  • Report Key: The unique Report Key, which you can find in your AppLovin account under Accounts > Basic Info > Keys.

    Example of the report key for App Lovin.

Ad unit configuration details

  • Application ID (Android)
  • Bundle ID (iOS) 
  • SDK Key 

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
Chartboost

Optimization credentials

  • User ID: The user ID found at the top of your Chartboost API Explorer page.
  • User signature: The user signature found at the top of your Chartboost API Explorer page.

    An example of the Chartboost API Explorer page.

Ad unit configuration details

  • App ID
  • App signature
  • Ad location (optional)

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
DT Exchange

Optimization credentials

  • Publisher ID: Your unique Publisher ID, which you can find in your DT Exchange User Profile page.
  • Consumer Key: Your unique Consumer Key, which you can find in your DT Exchange User Profile page.
  • Consumer Secret: Your unique Consumer Secret, which you can find in your DT Exchange User Profile page.

    Example of the Fyber credentials screen.

Ad unit configuration details

  • Application ID
  • Placement ID

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
Flurry

Optimization credentials


 

 An example of the Flurry credentials screen.

Ad unit configuration details

  • Ad Space Name
  • Project API Key
  • Ad location (optional)

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
i-mobile

Optimization credentials

  • Login name: The email address you use to sign in to your i-mobile account.
  • Password: The password you use to sign in to your i-mobile account.

    Example of i mobile screen.

Ad unit configuration details

  • Media ID
  • Publisher ID
  • Spot ID

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
InMobi

Optimization credentials

  • Login name: The email address you use to sign in to your InMobi account.
  • Password: The password you use to sign in to your InMobi account.
  • Secret key: The 32-character string API key generated by InMobi that's required for all inbound requests. Learn more

    Example of log in screen.

Ad unit configuration details

  • Account ID [InMobi SDK >= 5.0] (optional)
  • App ID [InMobi SDK < 5.0] (optional)
  • Placement ID [InMobi SDK >= 5.0] (optional)

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
ironSource

Optimization credentials

  • User Name: The email address you use to sign in to your ironSource account.
  • Secret Key: The unique key generated by ironSource that's located in the Reporting API section of your account page.

    Example of the Iron source My Account screen.

Ad unit configuration details

  • App Key
  • Instance ID (optional)

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
Leadbolt

Optimization credentials

  • Publisher ID: Your unique ID, which you can find in your Leadbolt Account Settings page.
  • Secret Key: The API key generated by Leadbolt that's required for all inbound requests. You can find the Secret Key on your Leadbolt Account Settings page.

    Example of the Leadbolt account information screen.

Ad unit configuration details

  • API Key
  • Location Code

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
LG U+AD

Optimization credentials

  • None

Ad unit configuration details

  • Slot ID

Other information

  • Supports optimization? No
  • Where should I add this network? As an ad source in a mediation group
maio

Optimization credentials

  • API ID: The unique API ID generated by maio.
  • API KEY: The unique API key generated by maio.

Ad unit configuration details

  • Media ID (メディアID)
  • Zone ID (ジーンID)

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
Meta Audience Network

Optimization credentials

  • System User Access Token: The token required by Meta to modify and read your app settings.
  • Meta Property ID: The unique property ID assigned by Meta.

Ad unit configuration details

  • Placement ID

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group

 

MobFox

Optimization credentials

  • Api Key: The unique API key, which you can find in your MobFox account under My Account > Account Information.

    Example of the Mobfox account information screen.

Ad unit configuration details

  • Publisher Site ID

Other information

  • Supports optimization? No
  • Where should I add this network? As an ad source in a mediation group
MoPub (Deprecated)
MoPub is no longer a supported ad source. 
myTarget

Optimization credentials

Ad unit configuration details

  • Slot ID

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
nend

Optimization credentials

  • Reporting API key: Refer to the nend FAQ page, and contact your nend account manager for your reporting API key.

Ad unit configuration details

  • API Key
  • Spot ID

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
Tapjoy

Optimization credentials

  • Publisher OAuth Key: This can be found in your Tapjoy account at Tapjoy > Settings > App Settings > API Keys.

    Example of app settings in Tapjoy.
  • Mediation Reporting API Key for AdMob: This can be found in your Tapjoy account at Tapjoy > Settings > App Settings > Mediation Keys.

    Example of app settings for Tapjoy.

Ad unit configuration details

  • Placement Name
  • SDK Key

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
Tencent GDT

Optimization credentials

  • None

Ad unit configuration details

  • 广告位ID (Ad Slot ID)
  • 应用ID (App ID)

Other information

  • Supports optimization? No
  • Where should I add this network? As an ad source in a mediation group
Unity Ads

Optimization credentials

  • API Key: The unique API key, which you can find by navigating to the Ads Data Export > API Access tab of the Unity Ads Dashboard.

    Example of the Unity Ads accounts settings page.

  • Organization core ID: The unique organization core ID, which you can find in Settings tab of the Unity Ads Dashboard.Example of the optimization core ID in the organization settings screen on Unity Ads.

Ad unit configuration details

  • Game ID
  • Placement ID

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
Verizon Media

Optimization credentials

  • Company ID: This is located in the Reporting Credentials section of your Account Settings
  • Company Access Key: This is located in the Reporting Credentials section of your Account Settings.

    Example of Verizon media reporting credentials page.

Ad unit configuration details

  • Placement ID
  • Site ID

Other information

  • Supports optimization? No
  • Where should I add this network? As an ad source in a mediation group
Vpon

Optimization credentials

  • None

Ad unit configuration details

  • Vpon Ad ID
  • Zone

Other information

  • Supports optimization? No
  • Where should I add this network? As an ad source in a mediation group
Vungle

Optimization credentials

  • Reporting API ID: The unique API key, which you can find by signing into your Vungle account, clicking the Details button for the app, and looking in the Reporting API key field.

    Example of the optimization credentials screen in Vungle, showing the Reporting API key.

Ad unit configuration details

  • Application ID

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
Zucks

Optimization credentials

  • API Key: The API key that you can find by signing into your Zucks account and navigating to the AdMob Mediation API key (AdMobメディエーション用 APIキー) page.

Example of the AdMob Mediation API key in Zucks.

Ad unit configuration details

  • Frame ID

Other information

  • Supports optimization? Yes
  • Where should I add this network? As an ad source in a mediation group
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