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eCPM

Effective cost per thousand impressions. eCPM is an estimate of the revenue that you receive for every thousand ad impressions. eCPM is calculated as (Total Earnings / Impressions) x 1000.

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<p>‘My AdMob Help Page’ – your personalised Help Page to help you thrive on AdMob.</p>

Introducing our newly revamped My AdMob Page,  a personalised Help page that houses relevant information for your account. You can better maintain your account health, ensure that necessary setup is completed and have the right optimisation tips targeted to your apps. Stay tuned for more!

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