A group of ads with the same budget, location targeting, and other settings. Your AdMob account can have one or many campaigns running.
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Campaign
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Earn more by migrating more inventory to bidding!
We noticed that you have not migrated all your eligible traffic to AdMob bidding. Bidding ensures that you’re getting the highest revenue for your impressions as ad sources compete in real-time. Increase your revenue and operational efficiency with bidding today!