In December 2021, we launched the new Ads Activity report, which combines the functionality of the AdMob Network report, Mediation report, and Bidding report into a single, unified report. The Ads Activity report provides a centralized view of your ads performance and increases transparency around the ad sources that are included in the AdMob Network.
What's new?
Starting today, we’re launching the following changes to enhance the Ads Activity report. You can now:
- Track the impact of the identifier for advertisers (IDFA) impact on monetization using the new ATT consent status dimension.
- Analyze earnings and eCPM, including data from third-party waterfall ad sources, by app versions and serving restrictions.
- Group and breakdown AdMob Network ad sources through new Ad source and Ad source (full list) dimensions.
- Easily access filters through more discoverable, easy-to-use layout.
Get started
- Sign in to your AdMob account at https://apps.admob.com.
- Click Reports in the sidebar.
- Click Ads Activity report.