Create a US state regulations message for sites

Applicable to the following US states:

California Colorado Connecticut Delaware Florida Iowa

Maryland Minnesota Montana Nebraska New Hampshire New Jersey

Oregon Tennessee Texas Utah Virginia

After you add your sites to Ad Manager, complete the following steps to create the US state regulations message that you want to display to the eligible site visitors.

Ensure you've added the Google Publisher Tags (GPT) ad tag to your site to enable it to gather consent.

1. Sign in to Google Ad Manager.
2. Click Privacy & messaging.

3. Create a new message. On the US state regulations message type card:

   • Click Create if this is your first US state regulations message.
   • Click Manage if you've previously created a US state regulations message. Then, click Create message.
4. Select the sites in which this message will be displayed:

   1. Click Select sites.
   2. Select the desired sites.
   3. Click Confirm. 
5. Select the default language in which this message will be displayed. You can choose from English, Spanish, or Spanish (Latin America/es-419).
6. In the "Message name" field, enter a descriptive message name that will help you identify the message later. The name is shown only in the Privacy & messaging page and won't be visible to users.
7. (Optional) Edit and format the message to match your editorial and visual standards.
8. When you're ready, click Publish. Alternatively, click Save draft to save a draft of the message.

The US state regulations message type doesn't support Accelerated Mobile Pages (AMP). If you turn on this feature, it displays a privacy message on your site, but it does not show a message on the AMP version of your site.

US state regulations settings

To access the US state regulations settings, click Privacy & messaging, and then  on the US state regulations message type card.

• The "Review your ad partners" control: Allows you to choose the ad partners (also referred to as "ad technology providers") that you want to use to serve ads to eligible users in the applicable US states.
• Information about how to manage restricted data processing via ad requests: You can restrict data processing at an ad request if you don’t want to restrict data processing across your account.