/youtube/community?hl=en
This content is likely not relevant anymore. Try searching or browse recent questions.
Recent updates to the Advertiser-friendly content guidelines 1 Recommended Answer 11 Replies 20348 Upvotes
1 Recommended Answer
$0 Recommended Answers
1 Relevant Answer
$0 Relevant Answers
Hi Creators! My name is Conor and I work on YouTube’s Ads Policy team. 

We know you’ve been asking for more clarity and transparency around YouTube’s Advertiser-friendly guidelines, so we’re creating this post to share short updates that highlight clarifications made to Help Center articles (namely the Advertiser-friendly content guidelines). If you “Subscribe” to this post, you’ll receive email notifications in your inbox whenever we publish an update to any of our ad-friendly guidelines resources. All of these updates are also logged on Upcoming and recent ad guideline updates. With us so far? Good. 😉

When our teams identify guidelines that need more clarification (commonly based on your feedback!), we update Help Center articles to include additional details and examples, or we restructure the information to be more clear. The goal is to make our existing guidelines much more transparent and understandable for creators who want to monetize their content on YouTube. Within this forum, you'll see the most recent update pinned below this box as the "recommended answer". 

As we continue to build out these resources based on your questions and input, make sure you’re using Self-Certification to rate your content – we’re constantly examining Self-Certification accuracy to determine where Creators are struggling to understand elements of our guidelines, and make updates to the guidelines themselves for added clarity.
Relevant Answer Relevant Answers (0)
All Replies (11)
Relevant Answer
[February 2020] Updates to Controversial issues and sensitive events, and Inappropriate language 

Guidelines: Controversial issues and sensitive events, and Inappropriate language 

The article now includes a more comprehensive list of issues considered controversial, and an explanation on how we define sensitive events. We’ve also clarified our guidelines around Inappropriate Language by adding more details here.

There are no policy changes, which means you shouldn’t expect any difference in how your videos are checked for advertiser friendliness.
marked this as an answer
Relevant Answer
[April 2020] Updates related to COVID-19

Content that references and/or features COVID-19 and follows our Advertiser-friendly and Community Guidelines may now monetize (and will see the green icon). We’ve created a brand new Help Center article dedicated to this update, including examples and detailed guidance on monetizing COVID-19 content here.
marked this as an answer
Relevant Answer
[May 2020] Updates to Rate your Content with Self-Certification 


The article now includes examples of content types that fall into each of the options outlined in the Self-Certification questionnaire found in YouTube Studio. We’ve also included definitions of key concepts, such as nudity, that are referenced throughout the questionnaire.

There are no policy changes, which means you will not notice any difference in how your videos are checked for advertiser friendliness.
marked this as an answer
Relevant Answer
[June 2020] Updates to Inappropriate language

Guidelines: Inappropriate language
The wording in this section has been amended to clarify that misspelled profanity within a title or thumbnail intended to censor inappropriate language results in Limited or No Ads. Creators can review the updated language here.  

There are no policy changes, which means you will not notice any difference in how your videos are checked for advertiser friendliness.
marked this as an answer
Relevant Answer
[August 2020]  Addition of News-specific guidance to Advertiser-friendly content guidelines 


The Violence and Controversial issues and sensitive events guidelines will be clarified to include how our policies impact news reporting on current affairs. This update will be made live in August.
marked this as an answer
Relevant Answer
[August 2020] Addition of Shocking Content to Advertiser-friendly content guidelines

Guidelines: Shocking Content
Resources Updated: Advertiser-friendly content guidelinesRate your content with Self-Certification, and a new section added to the Self-Certification questionnaire  

We've added a new section for 'Shocking Content' to help creators better understand what is not allowed to run ads related to content that may upset, disgust, or shock viewers. Previously, this was covered under the Harmful or dangerous acts policy but we wanted to elaborate and add more details and examples, since we've received a lot of questions from creators on this topic.

There are no policy changes, which means you will not notice any difference in how your videos are checked for advertiser friendliness.
marked this as an answer
Relevant Answer
[Oct 2020] Updates to Rate your Content with Self-Certification 
 
 
Hey Creators!
 
We have updated our Rate your Content with Self-Certification article to include more comprehensive as well as topical examples under “You can turn on ads for this content” for the Violence and Adult Content policies to help guide you when rating your content via the questionnaire. We also clarified the definition of “sensitive events” and “focus” in the Controversial issues & Sensitive events section.
 
Minor additions to the Harmful or Dangerous Acts and Inappropriate Languages sections have been made to demonstrate further examples of emotional distress pranks and to clarify that frequent usage of strong profanity could result in Limited or No Ads. 
 
There are no policy changes, which means you will not notice any difference in how your videos are checked for advertiser friendliness. We’ll continue to keep you posted as we make changes to examples on the page!
 
marked this as an answer
Relevant Answer
[Jan 2021] Updates to Advertiser-friendly content guidelines & Rate your content with Self-Certification 
 
 
 
Hey Creators!
 
We’ve moved our Rate your Content with Self-Certification (RYC) article under Advertiser-friendly content guidelines (AFG) instead to make it more reader friendly and intuitive. There are notes added  to the Incendiary and demeaning, Tobacco-related content, and Adult themes in family content policies to inform you that these are bundled under other policies in the self-certification questionnaire in YouTube Studio.
 
Some changes we’ve made to the AFG include more comprehensive examples for the Adult content and Hateful & derogatory content policies. We also separated Sensitive events and Controversial issues policies to ensure we are sharing granular and transparent policy guidance.
 
Minor additions to the Harmful or dangerous acts sections have been made to demonstrate additional examples of motorized vehicles content could result in Limited or No Ads. 
 
There are no policy changes, which means you will not notice any difference in how your videos are checked for advertiser friendliness. 
We’ll continue to keep you informed as we update examples on the page !
marked this as an answer
Relevant Answer
[January 2021] Game On! More detail around yellow icons and gaming content
 
Resources updated: Gaming and monetization
 
Hey Creators!
 
We’ve just published a new page on the help center - it’s devoted to how our Advertiser-friendly content guidelines apply to gaming content. We’ve taken time to hear your feedback, specific to persistent areas of confusion. We’ve expanded on examples, and have included and Frequently Asked Questions section. 
 
There are no policy changes, which means you will not notice any difference in how your videos are checked for advertiser friendliness. This page is meant to provide more information about how our guidelines apply in different gaming contexts while myth busting some of the most commonly asked questions. 
We’ll continue to keep you informed as we update examples on the page!

 
 
marked this as an answer
Relevant Answer
[Feb2021] Advertiser-friendly content guidelines /Monetization update on COVID-19 Articles Update
 
Hey Creators!
 
We've made minor changes to our Advertiser-friendly content guidelines article to contain additional examples in the Inappropriate language, Violence content and Recreational drugs, and drug-related content policies to help you better understand our policies. 
 
Furthermore, Monetization update on COVID-19 content article and Harmful or Dangerous Acts policy under the Advertiser-friendly content guidelines article includes our new policy guideline on the new vaccine. Videos advocating or spreading misinformation about the COVID-19 vaccinations will be rated as No Ads. 
 
We’ll continue to keep you informed as we update examples on the page !
 
 
marked this as an answer
This question is locked and replying has been disabled.
Discard post? You will lose what you have written so far.
Write a reply
10 characters required
Failed to attach file, click here to try again.
Discard post?
You will lose what you have written so far.
Personal information found

We found the following personal information in your message:

This information will be visible to anyone who visits or subscribes to notifications for this post. Are you sure you want to continue?

A problem occurred. Please try again.
Create Reply
Edit Reply
Delete post?
This will remove the reply from the Answers section.
Notifications are off
Your notifications are currently off and you won't receive subscription updates. To turn them on, go to Notifications preferences on your Profile page.
Report abuse
Google takes abuse of its services very seriously. We're committed to dealing with such abuse according to the laws in your country of residence. When you submit a report, we'll investigate it and take the appropriate action. We'll get back to you only if we require additional details or have more information to share.

Go to the Legal Help page to request content changes for legal reasons.

Reported post for abuse
Unable to send report.
Report post
What type of post are you reporting?
Google takes abuse of its services very seriously. We're committed to dealing with such abuse according to the laws in your country of residence. When you submit a report, we'll investigate it and take the appropriate action. We'll get back to you only if we require additional details or have more information to share.

Go to the Legal Help page to request content changes for legal reasons.

Reported post for abuse
Unable to send report.
This reply is no longer available.
/youtube/threads
//accounts.google.com/ServiceLogin
You'll receive email notifications for new posts at
Unable to delete question.
Unable to update vote.
Unable to update subscription.
You have been unsubscribed
Deleted
Unable to delete reply.
Removed from Answers
Marked as Recommended Answer
Removed recommendation
Undo
Unable to update reply.
Unable to update vote.
Thank you. Your response was recorded.
Unable to undo vote.
Thank you. This reply will now display in the answers section.
Link copied
Locked
Unlocked
Unable to lock
Unable to unlock
Pinned
Unpinned
Unable to pin
Unable to unpin
Marked
Unmarked
Unable to mark
Reported as off topic
/youtube/profile/0