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Upcoming changes to kids content on YouTube.com 4 Recommended Answers 566 Replies 4833 Upvotes
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Last edited 11/23/19

Note: Regardless of your location, all creators are legally required to comply with the Children’s Online Privacy Protection Act and/or other laws.

Starting today, all creators will be required to indicate whether or not their content is made for kids. To help you do this, we’re rolling out a new audience setting in YouTube Studio. 

We’ll also use machine learning to help us identify kids content – so don’t be alarmed if your audience has already been set for you by YouTube. You should still review your videos and make sure the audience setting is correct for all content on your channel. If you need help determining whether or not your content is made for kids, see our Help Center or consult legal counsel.

Starting in January, we’ll limit the data we collect on made for kids content to comply with the law. This means we’ll start disabling certain features like comments, notifications, and others. You may see some small changes before then as we experiment and refine our systems over the next few months. These tests help us find potential issues and fix them before rolling out more broadly, and is standard practice for platform changes.

More info to help get you started with today’s YouTube Studio updates: 
  • To bulk update all existing videos at once and set a default for future uploads, use the channel level setting. Go to Settings > Channel > Advanced settings > Audience and then choose an option that best describes your channel. Detailed instructions here.

  • If some of your videos don’t align with your channel-level setting, you can select a different setting at the video level. Go to Videos > Select video(s) > Edit > Audience. Detailed instructions here.

  • Even creators who don’t make content for kids should set their audience as “not made for kids” at the channel level. This also helps ensure our automated systems make the right decisions for your videos.

  • For videos with an audience setting of made for kids, personalized ads will show as disabled in YouTube Studio starting today, but personalized ads won’t actually be disabled until we start testing and rolling out the changes to limit data collection (which is happening separately). 
For more, check out this YouTube Creators video and our Help Center.


9/4/19 Announcement

Today we announced important steps we’re taking to help us better protect data on kids content on YouTube. This includes several upcoming changes to kids content on YouTube.com that will go into effect in the upcoming months. You can read the full update on the YouTube blog

We’ll keep this thread updated with answers to top questions, and any additional information and resources over the coming months.

- Sarah (TeamYouTube)
All Replies (566)
Welp. No children for me. Jokes aside I can see this being helpful for parents
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My channel is entirely dedicated to children,
And you are basically saying that we will not be able to monetize content for kids? after years of work and millions of subscribers? YouTube kids income is insignificant compared to the YouTube platform, it will not be worth adding material for such a small income.
the real affected are the producers because of your lack of control or rather your hunger for control ... We would like to know what solutions are you going to give ? many of your most important channels are for children and by eliminating profits I don't think it is still business.
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Get a job, Eric. YouTube owes you nothing.
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Its pretty good but hello
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1 hr
Youtuber Hote chai
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