/youtube/community?hl=en
/youtube/community?hl=en
10/30/17
Original Poster
Marissa - Community Manager

Update on monetization appeal and the appeals process

UPDATE:

Check out more info & resources for monetization icons

And how we're improving the technology behind our monetization icons



Hi everyone,


A few weeks ago, we started expanding appeals to creators for videos with fewer ads by rolling out new, yellow monetization $ icons. More info is in our original forum announcement here. The new icons are still rolling out to all creators—it’s gradual to ensure there are no technical issues with the update. For more information about both the previous and new icons, check out this  monetization icon guide for details.  


We’ve received a lot of questions about the appeals process and the technology evaluating videos. Below we’ve shared more detail about these topics, as well as the steps we’re taking to improve the roll out:


Let’s talk about the appeal process:

  • When you request a review (e.g. appeal the current monetization status), the video gets looked at by an expert reviewer (not a computer) who spends time watching the video and reviewing the video’s content, title and metadata against our advertiser-friendly content guidelines. We know these reviews are important to you and your revenue, so we strive to review as many videos as humanly possible, as quickly and accurately as possible.

  • Because we’re a platform that has hundreds of millions of videos, we have to set parameters around which appealed videos get reviewed first to make sure we review those videos that are getting substantial traffic. Right now, our team of expert reviewers look at appealed videos with more than 1,000 views in the past 7 days. If you want to check the monetization status before making the video public, you can upload it as unlisted or private. If you think we got it wrong and your channel has more than 10,000 subscribers, you can appeal, and we will review your unlisted/private video regardless of view count. We do this because we want to make sure that videos from channels that could have early traffic to earn money are not caught in a long queue behind videos that get little to no traffic and have nominal earnings.


Now let’s talk about our technology and advertiser-friendly guidelines:

  • We’ve heard questions about why the monetization status is applied so quickly after upload (including with unlisted and private videos). This is because in the first few hours of a video upload we use machine learning to determine if a video meets our advertiser-friendly guidelines. This also applies to scheduled live streams, where our systems look at the title, description, thumbnail and tags even before the stream goes live. We know our system doesn’t always get it right, so if you see a yellow icon in your Video Manager and feel our automated systems made a mistake, please appeal. As noted above, an appeal gets sent to a human reviewer and their decisions help our systems get smarter over time. Deleting the video and re-uploading won't help.

  • If you’re not sure why so many of your videos have the new yellow icon, review our advertiser-friendly content guidelines, not just against the content of the video, but also the title, description, thumbnail and tags. Additionally, blank videos or videos without a title or metadata likely don’t provide enough context to help our systems understand if the content is suitable for all advertisers, so it may lead to a yellow icon status for the video. For additional resources, see these best practices and the new YouTube Creator Academy course.

And a technical issue we’re working to fix:

  • We’ve seen a few reports that the icon and text in Video Manager is not updating right away after a successful appeal (turning from yellow to green). We’ve already made some improvements to this so it updates more quickly. If you appeal and receive an email from us that the video is “suitable for all advertisers” then the icon should turn from yellow to green soon!

  • If you think you’ve found any other technical issues related to this rollout, please report it to us so we can investigate. You can let us know about a possible bug by posting a new topic here in the forum, tweeting @teamyoutube with the details, or submitting a feedback report directly from YouTube—whatever is easiest for you.


Please do continue to share your questions with us and we’ll do our best to update this thread with answers and additional info!


Marissa

YouTube Community Manager


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All Replies (998)
MedBC
9/6/17
MedBC
I run a small YouTube channel with 2k subscribers.
Some of my recent videos have been getting flagged. (I make videos on pack openings and reviews) I had a video get flagged before it was even released. This really discourages me to continue to make content knowing that I can't potentially make an income in the future. I make 3-4 videos a week and most of my videos get their views within the first 24 hours. If my videos get flagged immediately, I lose can potentially lose all the revenue from that video before the appeal is reviewed. Some of my videos don't make it to the 1000 views mark which makes appealing the flagged video even more discouraging for me. I had a video I made a long time ago (that is harmless) get flagged but is sitting at 700 views. It hasn't and won't be reviewed because it needs 1000 views in a week. How can a small channel that gets flagged often continue to make content and grow their channel if YouTube shuts down their revenue?
splatcat
9/6/17
splatcat
Whilst I understand your need to impose limits for having the videos reviewed this is going to result in unfair penalties on the smaller YouTubers. There are lots of great channels which produce "how to's" and Instructional videos etc. which are "slow burners". They don't get 1,000 views in a few days and then disappear. They do however hold their relevance over a long number of years.

It would appear that  your solution is heavily weighted towards the "viral/ click bait" market whilst ignoring those who produce other types of videos.

May I suggest that more weight is built into the algorithm for the history of a channel and it's previous work.  Someone who has an 8 year history of  producing videos on wood working techniques should be given the "benefit of the doubt" or at least the ability to appeal if one of the videos is flagged as it would be "outside the norm" for their channel.
Gopal Govind
9/6/17
Gopal Govind
I run a small YouTube channel with 2k subscribers.
Some of my recent videos have been getting flagged. (I make videos on pack openings and reviews) I had a video get flagged before it was even released. This really discourages me to continue to make content knowing that I can't potentially make an income in the future. I make 3-4 videos a week and most of my videos get their views within the first 24 hours. If my videos get flagged immediately, I lose can potentially lose all the revenue from that video before the appeal is reviewed. Some of my videos don't make it to the 1000 views mark which makes appealing the flagged video even more discouraging for me. I had a video I made a long time ago (that is harmless) get flagged but is sitting at 700 views. It hasn't and won't be reviewed because it needs 1000 views in a week. How can a small channel that gets flagged often continue to make content and grow their channel if YouTube shuts down their revenue?

Google user
9/6/17
Google user
my vivews dosnot show on you tube account,,
Telugu Techno Raj
9/6/17
Telugu Techno Raj
not show ads in my video
Bass Boost Everything
9/6/17
Bass Boost Everything
This system is broken. It targets innocent channels (as well as the non-innocent of course) that do not break any guidelines. It's basically leading to channels like mine to losing revenue because I have to wait around half a day to get my video appealed and by then half of my views will be gone. My channel just uploads Electronic music, which does not break any guidelines. Could you please try to fix this issue?
Shaun Joy
9/7/17
Shaun Joy
As I asked in the thread made by Ryan (Fwiz), I guess I'll post them here: because there's absolutely no answers to the legimate questions posted in that post, and I don't understand why they were ignored. So, let's try again:

1) Why is the reason for a video deemed to be given limited monetization status hidden from the creator? With only one appeal to work with, sometimes the reason given regarding what is hitting the video is very, very unclear. For example: I've done a video on Resident Evil Revelations 2 Game Design. I have many other videos with no problems with that type of content, and this one does not show any horror elements (aka blood and guts), even if that were what would be causing some of the cases (which seems to be debatle). Right now, I have no clue on what exactly is causing the video to get hit, other then one common trend: the word evil in the title of videos having a pattern of demonetization (same with the Evil Within). But that's a guess. So here's a question: how is a creator supposed to understand how he's breaking the advertiser friendly guidelines, which are very vague in several cases, specifcally?

2) To further extend on that, how can you expect a creator to adjust if you don't give the information for #1? Creators like Lazy Game Reviews have been hit for seemingly no reason (a video on windows 98 apps somehow got hit, despite being friendly and educational)? If you're saying that appeals can help clarify the system.....wouldn't the opposite be true as well? That you may get false flags, and not leave a creator a way to warn your system that's learning incorrectly?

3) Have the reports of videos needing to be 5 year old friendly from several creators (Yammy, Magnaminx, etc) when getting responses from youtube support true when it comes to advertising in the future? 

4)Is YouTube planning on getting more specific with the monetization guidelines in the immediate future (https://creatoracademy.youtube.com/page/lesson/advertiser-friendly)? Many of the guidelines are vague regarding the material in question, and leaves too many questions and too little examples of what is really ok or not. Take this section: " Video content that features highly sexualized content, such as video content where the focal point is nudity, body parts or sexual simulations, is not eligible for advertising". Here's the thing: what if the video in question is showing off a series of Tattoos in a mod for Skyrim? For some, tattooes can be sexual, as it shows bare skin on body parts. Is any tattoo fall into this category, even in the gaming world? Or not? Is it possible to provide more concrete examples of what are dos and dont's regarding that parameters?

5) Does a channel's history have any bearing on the nature of monetization going forward? The reason why I ask this question is simple, it's phrases like this in the advertising guidelines portion of the creator academy (https://creatoracademy.youtube.com/page/lesson/advertiser-friendly#yt-creators-strategies-4): "Balance videos that deal with more mature topics with others that might focus on more widely appealing topics". That seems to imply that focusing on videos that only look at mature topics, like video game violence, may have an affect on videos down the line. 

6) Are guns in the content of a thumbnail, even if they are a discussion point at hand (let's say you're talking about a new CS:GO gun that was released) going to be a problem regarding monetization? This has shown mixed results in the community, with a majority of the videos seemingly getting hit, but not being 100%. Does context matter at all when it comes to thumbnails?

7)  I just want this question to be answered so I can get clarification for those who seemed to question it: not tagging your video will most likely result in limited monetization, due to it not being able to place ads on it, correct?

8) Is there any way for a creator to see what percentage of ads are unavailable to them in certain videos? I understand that it's limited monetization, but it doesn't exactly say how much its limited. I'm assuming that in certain cases, one video could be slightly limited but still be perfectly fine for others (tattoos for example), while others would get strongly hit and only really have limited options available for them. 

9) Is Youtube planning on doing anything regarding the timing element of the advertiser guidelines? Aka, gaming news channels for example are hit hard by this right now due to the fact that a majority of their money/monetization is important for keeping the news up to date and recent, and can't keep the video "unlisted" until an appeal regarding monetization is heard?
Trajko Stojankic
9/7/17
Trajko Stojankic
There is another report for a technical issue you should add to your topic. 

1)All  my videos have the green dollar mark!

2) Starting on 16th of May my channel dropped 90% on earnings and 60+% on views - since youtube don't promote non monetized videos.

3) When i upload new video it shows ads for the first 24h or less, after that the video is dead(no more ads = no more views).  

4) We wait  4 months this issue to be fixed.  Always the same answer:  we work on the issue.

  


Google user
9/7/17
Google user
My monetization was taken out of suspension today...but my youtube monetization is still not on...Please help me to re-enable my monetization
Google user
9/7/17
Google user
Hi, 

We are helping our client to place an info cards to direct users to its own specific website. I know there is a new requirement from YouTube that each of the brand channel needs to enable monetization in order to link to our associated website from info cards and end screens even thou we have verified the meta tag?

 

We have tried to enable to monetization on our end, unfortunately we are still not able to place the link as it mentioned that URL not recognized as an associated website. 


Hence, could you please advise are we supposed to achieve 10,000 views for the the brand channels in order to have monetization request to be approved and also to recognize the verified proerty as an associated website for info cards? Appreciate if you could advise as soon as you can as we have upcoming campaign goes live soon. 


Thanks! 




987 MORE
DJ TERBAIK
2/7/18
DJ TERBAIK
Hello, youtube team I want to ask
if my account is still not reviewed
when I've melwati 10,000 views
I am a beginner youtuber and still do not know about this
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