Pitch songs for YouTube Music playlists

The Pitch tool allows you to suggest songs for YouTube Music’s weekly curated playlists.

Pitch tool overview

The Pitch tool is available in select countries/regions. To request access to the Pitch tool, talk to your Label Relations Manager at YouTube.

There are two types of Pitch tool users:

  • Standard users can pitch songs from artists associated with the Content Manager account they have access to. By default, all Pitch tool users are standard users.
  • Super users can also view and edit other users’ pitches within the same Content Manager account. Speak to your Label Relations Manager for info on how to become a super user. 

Pitch music 

The deadline to submit pitches is 11:59 PM every Tuesday (Friday in Japan). YouTube Music playlists are released at 1 AM on Fridays (Wednesdays in Japan).

To pitch songs:

  1. Sign in to Studio Content Manager beta.
  2. From the left menu, select Pitch music.
  3. Click +NEW PITCH and select a week.
  4. Click ADD SONGS, then search for songs by video id or artist name and release title.
  5. Check the box next to the songs you’d like to pitch and click ADD.
  6. When you’re finished, click Close.
  7. Choose the region, label, and genres for each pitch. You can select up to 3 genres.
  8. Enter the reason for pitching each song and click Save.
Note: YouTube is under no obligation to place any proposed pitches submitted by you using this tool.  Where a pitched song is placed, playlists will include the most appropriate version of your song (e.g. music video, non-explicit version, etc.). Your songs may be included in playlists other than the ones you’ve suggested.

Other options for your pitch

Check the status of your pitch

You can view a history of the pitches you have made and check if your pitches were included in a YouTube Music playlist during a specific week. Here's how:
  1. Sign in to Studio Content Manager beta.
  2. From the left menu, select Pitch music.
  3. Click on the week you’re interested in.
  4. You’ll see any playlists containing your pitches in the “Status” column.
“Open” weeks can still be adjusted. If a week is still open, you can: 
  • Pitch more songs
  • Remove previous pitches
  • Pitch to a new country 

You can also download a given week’s pitches by clicking the Download Icon next to the week indicator in the upper left corner of a week detail page.

You will have access to your pitch history for as long as you have access to the pitch tool.

Add artist images to your pitch

Adding artist images is optional, but recommended. Review the Artist Image Guidelines for best practices on image selection.

Images uploaded through the Pitch Tool will only be used on playlists, not your artist profile. Learn more.

  1. Sign in to Studio Content Manager beta.
  2. From the left menu, select Pitch music.
  3. Click on the week you’re interested in and select OPEN DRIVE FOLDER.
  4. Open the sub-folder for the specific label you’re working on.
  5. Add a new image:
    • Drag a file into the folder from your computer OR
    • Click +New and then File upload and choose your file.
To remove an image, right-click it, then click Remove. If you need access to a specific label’s sub-folder, talk to your Label Relations Manager.
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