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Takedowns

The features described in this article are available only to partners who use YouTube's Content Manager to manage their copyrighted content.
  • To take down a Sound Recording from Content ID, you must send a Single Resource Release feed or an Audio Album feed with YouTube_ContentID as one of the MessageRecipients.
  • To take down an album from YouTube Red, you must send an Audio Album feed with YouTube as one of the MessageRecipients.

For Takedowns, YouTube recommends setting the <EndDate> to the date the deal expires, as explained by this DDEX knowledge base article.

YouTube does not currently support scheduling of match policies. Therefore, to remove a Sound Recording from Content ID, you must provide an <EndDate> that is in the past. This will result in immediate deactivation of the reference and removal of the match policy for the Sound Recording. 

For the sake of backwards compatibility, YouTube still supports the <TakeDown> tag, so the following two snippets are functionally identical and will result in an immediate global Takedown:

<DealList>
    <ReleaseDeal>
        <DealReleaseReference>R1</DealReleaseReference>
        <Deal>
            <DealTerms>
                <TakeDown>True</TakeDown>  <!-- Old syntax, explicit takedown. -->
                <TerritoryCode>Worldwide</TerritoryCode>
                <ValidityPeriod>
                    <StartDate>2010-05-18</StartDate>
                </ValidityPeriod>
            </DealTerms>
        </Deal>
    </ReleaseDeal>
</DealList>
<DealList>
    <ReleaseDeal>
        <DealReleaseReference>R1</DealReleaseReference>
        <Deal>
            <DealTerms>
                <TerritoryCode>Worldwide</TerritoryCode>
                <ValidityPeriod>
                 <EndDate>2016-05-31</EndDate> <!-New syntax, end date specified..-->
                </ValidityPeriod>
            </DealTerms>
        </Deal>
    </ReleaseDeal>
</DealList>


When submitting a takedown request for Content ID, all <SoundRecordingDetailsByTerritory> elements that are present in the feed must have a <RightSharePercentage> of zero:

  <SoundRecordingDetailsByTerritory>
      <TerritoryCode>ZA</TerritoryCode>
      [...]
      <RightsController>
         <PartyId>PADPIDAZZZZXXXXXXU</PartyId>
         <PartyName>
              <FullName>ABC  Label</FullName>
          </PartyName>
          <RightsControllerRole>RightsController</RightsControllerRole>
          <RightSharePercentage>0.00</RightSharePercentage>
          <RightsControllerType>RightsOwner</RightsControllerType>
      </RightsController>
  [...]
  </SoundRecordingDetailsByTerritory>

It is not necessary to include all territories previously delivered. Ownership will also be removed in all omitted territories.

A Content ID takedown request for a Sound Recording will result in deactivation of any active references provided by you, unless there are other owners on the asset and no other active references.

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