Embedded third-party sponsorships and ads in YouTube content

YouTube creators cannot include promotions, sponsorships or other advertisements for third-party sponsors or advertisers in their videos where YouTube offers a comparable ad format, including but not limited to video ads (pre, mid and post rolls) and video bumpers. This is a violation of our Terms of Service and when we become aware of it, YouTube reserves the right to disable monetisation and/or remove videos with such unauthorised third-party promotions.

YouTube creators may include paid product placements or endorsements as part of their content only if they comply with our advertising policies and any applicable legal and regulatory obligations. Learn more about our paid product placements and endorsements policy.

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