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Create paid channels

Once you've enabled your YouTube account for paid content, you can require users to pay to view the content on one or more of your channels.

Only paying customers will be able to watch the video or channel content (unless you make specific videos available to everyone for free). You can create a new channel for your paid content (recommended) or convert an existing free channel to require paid subscriptions.

Create a new paid channel

  1. Go to the Paid Subscriptions page for one of your existing channels.
  2. Select Create new paid channel. Creating the channel from this page lets YouTube know that the new channel is eligible for paid subscriptions. If you don't see the "Create new paid channel" button, follow the steps below to create the new channel.
  3. Fill out the details to create your new channel.
  4. Follow these instructions to create subscription offers for the channel.

When you're done, follow our steps to set your paid channel up for success.

Don't see the "Create new paid channel" button?

Follow these steps to create the new channel:
  1. Go to the channel switcher page and click Create a new channel.
  2. Go to the Channels page and invite the new channel to join your content owner account.
  3. Click the gear icon for the new channel and select Paid Subscription from the menu.
  4. Make the new channel paid by selecting Make this channel paid.

Convert a free channel to a paid channel

You can't change a paid video back to a free video after someone purchases it or when someone is actively renting it.
  1. Go to the Paid Subscriptions page for the existing free channel.
  2. Select Make this channel paid.
  3. Follow these instructions to create subscription offers for the channel.

When you're done, follow our steps to set your paid channel up for success.

Tip: To get subscribers for your new paid channel, use the tips and best practices in the YouTube Creator Academy.
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Resources for Creators

Check out the creator resources available to help you build your channel and connect with the community.