Views Report

You can use the Views Report to see data about views and estimated minutes watched. The report shows the following data collected from, the embedded player, and mobile YouTube apps:

  • Views: The number of legitimate views for your channels or videos. Learn more about how we count views.
  • Estimated minutes watched: The estimated amount of time that a viewer has watched a video. This gives you a sense of what content viewers actually watch (as opposed to videos that they click on and then abandon).

No personally identifiable information is collected or shared in the Views Report.

Note: Analytics views data is updated once a day, so the numbers you see in Analytics reports might be different from the numbers you see on the video page, channel page, Video Manager, or other sources.

See your Views Report

On a computer
  1. Log in to your YouTube account.
  2. In the top right, select your account > Creator Studio.
  3. In the left menu, click Analytics > Views.

To download the report, click Download report in the top right.

On a mobile device
  1. Open the YouTube Creator Studio app.
  2. In the top left, tap menu icon .
  3. Tap Analytics.
  4. Under "Channel stats," touch Views.

Tip: If your view count seems frozen, learn more about how we count views.

How to use the View Report

At the top of the report, you'll see the number of views and estimated minutes watched. You can use the tabs under the graph to view the data by video, geography, date, subscription status, and subtitles/CC.

You can modify the Views Report to see only the data you want:

See or compare views for specific videos

View specific content

At the top of the page, click in the Search for content box to select from a list of your videos, playlists, and groups. You can also enter a specific title into the search box or browse all your content.

To see total views for just your uploads or just your playlists, choose the Uploads tab or Playlists tab under the search bar.

Compare views

To compare views across content, click the Comparison... button at the top of the page and enter the information you want to compare (content, location, time frame, etc.).

Use unique cookies to estimate individual viewers

You can compare the total number of views to the number of individual cookies to get an idea of the number of individual viewers. This counts the number of individual browser cookies for a given video or channel (not including views on apps on mobile devices or TVs).

Note: If a viewer clears their cookies, uses more than one device, or uses more than one browser to watch your video or channel, they're counted more than once. Also, the number of unique cookies can't be aggregated across a time range, so it's only available for individual dates.

  1. In the Views Report, navigate to the video(s) you want to see unique views for.
  2. Above the graph, select Compare metric.
  3. Select Unique cookies.
See views by type of viewer or location

You can see views for specific types of viewers or viewers in specific locations:

  • Subscribers only: Choose Subscribed from the drop-down menu under the search bar.
  • Unsubscribers only: Choose Not subscribed from the drop-down menu under the search bar.
  • By region: Click the Search for locations box at the top of the screen to see suggested regions.
  • By country: Under the graph, select the Geography tab. You can also click the Search for locations box at the top of the screen to see suggested countries.
View by most-watched date

To organize views by the dates your videos had the most views, select the Date tab under the graph.

Change date range or time metric
  • Change the date range for the report: Click the calendar button at the top of the page and select your date range. You can also select from preset time frames, such as the last month or year, by clicking the drop-down menu next to the calendar button.
  • Change how estimated watch time shows: In the graph, click the Compare metric drop-down menu, then choose Estimated hours watched or Estimated minutes watched.
  • Change the reporting metric for views: In the graph, click the Daily drop-down menu and choose how you want the views to show (daily, weekly, monthly, etc.).
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