Mimicking YouTube site elements
Ads can’t mimic YouTube site elements in any way, shape, or form. The following is not allowed (this list is not exhaustive):
- Ads should not resemble or try to resemble part of the YouTube homepage site experience.
- Ads should not deliver or seem to deliver messages that are meant to look like they originate from YouTube.
- Ads during streams (also known as in-stream video ads), including TrueView, should not mimic the Skip ads button.
- Any YouTube thumbnails in an ad need to allow viewers to click and watch a video within the masthead or on the YouTube watch page. For example, a few seconds of animation of thumbnails being destroyed doesn't give viewers an opportunity to click and watch the videos. Also, any metadata associated with video thumbnails must be accurate.
Was this helpful?
How can we improve it?