Tips to optimize your video

Basic features for your video

You can optimize your videos to help viewers find your content easily and keep them engaged. Check out the video below for an intro to video thumbnails, titles and descriptions. You’ll also learn about info cards, end screens, and playlists.

Help Your YouTube Videos Stand Out & Keep Viewers Watching (Creator Basics)

Subscribe to the YouTube Creators channel for the latest news, updates, and tips.

It’s a good idea to make your content:

  • Clear, consistent, and representative so that people who find your channel will instantly understand what your videos are all about.
  • As simple as possible. Think of logos or the branding of products you like—they’re likely a singular image or style that sticks in your brain.
  • Something you’re proud of. Remember—your content will become an extension of you, especially if you star in your channel.
  • Follow YouTube Community Guidelines.

We recommend

If these are a lot of things to work with, start with focusing on your titles, descriptions and thumbnails. You can always add or edit in the rest later.

Next: check out upload schedule tips

Was this helpful?

How can we improve it?
true
Search
Clear search
Close search
Google apps
Main menu
3234640418130493233
true
Search Help Center
true
true
true
true
true
59