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Home Page Deindexed overnight? 1 Recommended Answer 4 Replies 1 Upvote
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Hi, 

Hope you guys can help. I run an e-commerce site https://alloywheels.com Last night our home page (and a few other pages, but not all) were de-indexed by Google. The site has been ranking (UK) for years in P1 for the "alloy wheels" keyword and on the whole been running very successfully. However recently I have noticed from fluctuation on the "alloy wheels" keyword, dropping to P3 then P5 then back to P3, but this morning I noticed we were not even ranking on the first page.
When I check inside Search Console there are no messages or warnings but the "/" page was de-indexed. There were a few other key pages that were also de-indexed. I have request reindexing and they have come back, P7 for the home page for "alloy wheels"
The only thing I have changed was I realised yesterday there was no robots.txt on the site and was being recommended by web.dev to add one, so I did. It was just an allow all:
User-agent: *
Disallow
Sitemap: https://alloywheels.com/sitemap.xml
I ran tests on the robots.txt before it was uploaded and it all came green. I have removed the robots.txt for now.
Has anybody seen anything like this before? With the recent ranking fluctuation I am not sure whether it is to do with that, the robots.txt or something different altogether?

Thanks in advance, 

   James
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All Replies (4)
> Home Page Deindexed overnight?

Can see indexed - https://www.google.com/search?q=site%3Aalloywheels.com
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Hi,

Yes it is indexed now, as per my post:

I have request reindexing and they have come back, P7 for the home page for "alloy wheels"

But why was the page de-indexed to begin with?
marked this as an answer
My sites 60k plus pages has been excluded over the night traffic has been dropped. Also, Homepage and many other pages has been deindexed.

Traffic dropped from 600 daily to 100
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