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Pagination 2019 0 Recommended Answers 3 Replies 13 Upvotes
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Since Google ignores rel="next"/"prev" how should e-commerce and so on web-sites treat pagination pages?

On the our project, we use rel=canonical for the first pages from paginated - and Google has indexed paginated pages, a lot!  

I was thinking about adding the "noindex,follow" meta tag but Google has recently stated that it's treated the same way as "noindex, nofollow". That means that Google will not crawl items on paginated pages (correct me if i'm wrong) 

Q1. So what is the best decision to use a pagination and not to have it in the Google index? 
Q2. Should we use a URL-parameter to mark paginated pages in a Search Console or it's ok to have a pagination as a part of url (f.e /pag2.html)?
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This Community supports users of Google Search.
 
For specialized assistance with webmaster/website issues:
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Google recommends each paginated page self canonical, this is not new.
 
But suggest you ask again in the Webmaster Help Forum
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Hey Eduard,
 
Regarding the "noindex,follow" -> "noindex,nofollow" statement, it's a bit more nuanced than that, so I wouldn't assume that Google will stop being able to find products on pagination pages that are noindexed. Though, having an architecture in place that ensures products are also linked from other places too (subcategories, related products sections, etc.) is always useful.
 
On the other hand, just because Google doesn't use rel=next/prev anymore, doesn't mean that you should necessarily noindex pagination pages. It basically means that Google can understand paginated sets (such as categories of products) without users needing to use the rel=next/prev tags to explicitly mark them.
 
So, ultimately, you could definitely choose to go either way (index or noindex), there's no one best thing to do. One thing is clear though -- make sure to have a proper site architecture in place so that you avoid situations where the only link leading to a product page lies on page 15 of a random category (regardless if it's indexed or not).
 
Hope that helps!
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