/webmasters/community?hl=en
/webmasters/community?hl=en
1/26/09
Original Poster
PJ1000

Keyword density

Hi
 
Can someone please tell me what the optimum keyword density for a page should be? For the same search term, I've seen a competitor site rank page 1 with less than 2%, but also seen another site with 13% rank page 1. The 13% site looks spammy and has the given keyword repeated 100+ times on that page. In fact, could you also tell me what the optimum number of keywords should be, for that percentage density?
 
Thanks
Community content may not be verified or up-to-date. Learn more.
Recommended Answer
Was this answer helpful?
How can we improve it?
All Replies (4)
John
1/26/09
John
optimum keyword density was something in the early 1990's, a lot's happened since then.

Google user
1/26/09
Google user
Hi PJ
 
I think you need to time warp back about 10 years to talk about keyword density and google  SERPs. The reaon that ousee sucha big difference is that google no longer uses keyword density as a main part of it's algos if at all.
 
kevin
1/27/09
Original Poster
PJ1000
OK, can you help me with how many keywords for a given term could be used on a page? I'm always worried about repeating keywords too many times, but because I don't know I could be doing myself an injustice?
Google user
1/27/09
Google user
Well, for starters, have a go at writing naturally.

Try breaking the content up into more "manageable" chunks - remember that a huge solid lump of text is distracting, intimidating and hard to absorb!

So you can employ nice short and medium length paragraphs with clear gaps between them.
As/When required, insert a header (H2 etc.) to make it clear when there is a change of focus/topic or shift of view etc.
Include "lead-in" lines that permit the visitor a quick grasp of the topic/angle.

You should find that without any real effort, you start putting the right things in the right place.

As we are dealing with an on-line medium, I often advice clients to remember that people seem to have shorter memories/lack of focus - so you may want to break the rules for English every so often.
Rather than referring to somethign just once, then using it, they, them, he, she etc. there after, you may need to jog their memories a little every so often.


The simple rule is if it reads like you have injected sentences into your keywords - you have gone over the line :D
 
This question is locked and replying has been disabled. Still have questions? Ask the Help Community.

Badges

Some community members might have badges that indicate their identity or level of participation in a community.

 
Google Employee — Google product team members and community managers
 
Community Specialist — Google partners who help ensure the quality of community content
 
Platinum Product Expert — Community members with advanced product knowledge who help other Google users and Product Experts
 
Gold Product Expert — Community members with in-depth product knowledge who help other Google users by answering questions
 
Silver Product Expert — Community members with intermediate product knowledge who help other Google users by answering questions
 
Product Expert Alumni — Former Product Experts who are no longer members of the program
Community content may not be verified or up-to-date. Learn more.

Levels

Member levels indicate a user's level of participation in a forum. The greater the participation, the higher the level. Everyone starts at level 1 and can rise to level 10. These activities can increase your level in a forum:

  • Post an answer.
  • Having your answer selected as the best answer.
  • Having your post rated as helpful.
  • Vote up a post.
  • Correctly mark a topic or post as abuse.

Having a post marked and removed as abuse will slow a user's advance in levels.

View profile in forum?

To view this member's profile, you need to leave the current Help page.

Report abuse in forum?

This comment originated in the Google Product Forum. To report abuse, you need to leave the current Help page.

Reply in forum?

This comment originated in the Google Product Forum. To reply, you need to leave the current Help page.

false
Search
Clear search
Close search
Google apps
Main menu
Search Help Center
true
83844
false