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10/14/14
Original Poster
Evgeniy Orlov

Visual rich snippets for repeating events with JSON-LD and ISO 8601 notation

I've read the FAQs and searched the help center. 
My URL is: example.com

Hello!

Is it possible, that visual rich snippets will be generated for repeating events, which are negotiated with ISO 8601 notation for repeating dates, like this

<script type="application/ld+json">
{
"@context": "http://schema.org",
"@type": "event",
"startDate": "R2/2014-10-14T18:30:00Z+01/P1W"
}
</script>

Thank you!
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All Replies (4)
David Deering
10/15/14
David Deering
Hi Evgeniy.  From everything that I've seen and read, Google wants/expects all events to be marked up individually.  So my instincts tell me that the above markup will not work, even though the ISO 8601 standard does have a method to mark up repeating intervals as you've included in your code.  One of the main reasons why I feel that way is because Google looks at the date of the event, and if it's in the past, they will not display rich snippets for it (see https://support.google.com/webmasters/answer/164506).  BUT with that said, you can always test it out and see.  Several of us have been wanting a means to mark up repeating events without having to mark up each one individually.  So I guess it wouldn't hurt to test it out.  If you do, please keep me posted.

David
10/16/14
Original Poster
Evgeniy Orlov
Thank you David! It's really pity, but you must be right with it - such structured data snippet would look for the bot as redundant data, because only the startDate field changes in the dataset... Beside of this thought there is an unsolved issue with repeating events at w3c: http://www.w3.org/2011/webschema/track/issues/11. So i will just leave this kind of markup for a while and make use of the good old manual way of microdata:)
 But in this case it would be recommendable to change the documentation in the Schema.org about using of ISO 8601 for this startDate and similar properties, because of just partly understanding and lack of support of it by Google
David Deering
10/16/14
David Deering
I agree, although Schema.org does also address this at the top of the Event page by stating:  Repeated events may be structured as separate Event objects.  And as Martin Hepp mentioned in the public-vocabs group yesterday, there might be some advantages to listing each event individually anyway.
10/17/14
Original Poster
Evgeniy Orlov
The proposal from Schema about marking up repeating events doesn't match my needs: events i need to markup, are repeated every day in the year, excepting monday, and are repeated at saturday and sunday twice. I can't markup 3 hundreds items separately one by one, where the difference is only the date. So i'm forced to use any sign of repeating and it is just pity, that the offered and promoted standard isn't working
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