Make your job postings findable with Google Search
Google Search helps users find jobs more effectively by organizing job postings from across the web into one place. This article describes how any organization can ensure their job postings are findable via Google Search.
The following example shows how your job postings might appear in search results:
Note: We are constantly testing and improving Google Search. The current appearance in search results may look different from these static images.
How do I get my job postings found by Google?
Google Search can substantially increase the discoverability of your job postings - but only if the Google webcrawler can access them. There are two ways you can ensure that Google can find your job postings:
- Direct integration with Google. If your organization has a website, your job postings are published on that website, and you are able to edit the HTML of the job postings, you can use job posting structured data markup to directly integrate with Google.
- Using a third party job site. Any organization can ensure its job postings are indexed by Google by posting those jobs via a third party job site that has integrated with Google.
Direct integration with Google
Integrating directly with Google is the most reliable method for ensuring Google indexes your job postings. However, to directly integrate with Google, your organization must:
- Have a website
- Publish job postings on that website
- Be able to edit the HTML of the job postings
To get started, follow our integration guide. The integration involves four main steps:
- Ensure your job posting web pages are indexable.
- Add job posting structured data to your job postings.
- Use sitemaps to keep Google informed about changes to your job postings.
- View analytics like clicks and impressions in Search Console.
Using a third party job site
Any organization can ensure its job postings are indexed by Google by posting those jobs via a third party Applicant Tracking System (ATS), job board, or job distributor that has integrated with Google. Many sites have integrated their job posting content with Google. If you use a third party job site to post your jobs, ask them if they've integrated with Google. Once integrated, new jobs that are posted or distributed via the third party job site are eligible to appear in Search results.